CNET también está disponible en español.

Ir a español

Don't show this again

HolidayBuyer's Guide
Internet

Viacom, CBS merge Web, network plans

Putting an end to speculation in the investment community and news media, CBS and Viacom agree to join forces in a deal that marks one of the biggest media mergers ever.

 

  latest developments 

Putting an end to speculation in the investment community and news media, CBS and Viacom agree to join forces in a deal that marks one of the biggest media mergers ever. The resulting powerhouse includes interests that span entertainment, sports, finance, and all manner of e-commerce properties.

 


How will Viacom, CBS manage Web properties?
update The merger has created an Internet powerhouse, but the two firms have gone about their online strategies very differently to date, making their marriage potentially complicated.

CBS, Viacom in blockbuster merger
update Following weekend negotiations, CBS and Viacom combine in a deal worth nearly $35 billion.

previous coverage
CBS, Big Entertainment alter ad swap agreement
update CBS will now receive a 30 percent stake in the Web site operator in exchange for $105 million in advertising over seven years.

MTV steps up Net music initiative
Further cementing its strategy for attracting online music lovers, MTV Networks Online details plans for its online music division, which will be called MTV Interactive and will be run by former SonicNet president Nicholas Butterworth.