Must-see sights and events from the press conferences and show floor of E3 2010.
Dan AckermanEditorial Director / Computers and Gaming
Dan Ackerman leads CNET's coverage of computers and gaming hardware. A New York native and former radio DJ, he's also a regular TV talking head and the author of "The Tetris Effect" (Hachette/PublicAffairs), a non-fiction gaming and business history book that has earned rave reviews from the New York Times, Fortune, LA Review of Books, and many other publications.
"Upends the standard Silicon Valley, Steve Jobs/Mark Zuckerberg technology-creation myth... the story shines." -- The New York Times
ExpertiseI've been testing and reviewing computer and gaming hardware for over 20 years, covering every console launch since the Dreamcast and every MacBook...ever.Credentials
Author of the award-winning, NY Times-reviewed nonfiction book The Tetris Effect; Longtime consumer technology expert for CBS Mornings
LOS ANGELES--The annual Electronic Entertainment Expo is a very visually oriented experience, with game companies spending heavily to create compelling show floor experiences to lure in attendees. You'll typically find plenty of costumed characters, giant physical structures that can hardy be called booths, and more flatscreen TVs per square inch than at your average Costco.
We captured some of the most notable sights from the show floor, as well as from the Sony and Nintendo press conferences. Highlights include some caged zombies from Capcom's Dead Rising, Nintendo godfather Shigeru Miyamoto demoing his latest Zelda game, and the most popular man in gaming right now, Sony's fictional VP, Kevin Butler.
Click through the gallery below for a taste of what's going on at E3 2010, and check back later for more photos and video.