Given how many headlines Tesla makes for its market valuation -- it's currently -- F-Series pickups alone handily make more money than Tesla entirely, according to a new Ford-commissioned study from Boston Consulting Group. Last year, Tesla reported $24.6 billion in revenue; Ford's F-Series lineup created $42 billion in revenue.
In terms of other companies' revenue, if Ford's F-Series line was its own company, it would be larger than McDonald's US operations, Starbucks' global operations and even Nike. The F-Series also creates more money for Ford than every major US sport league combined. (In 2018, the NFL's 32 teams generated revenue of $14.48 billion, according to Statista.)
BCG also looked at how the F-Series impacts the US economy, and the results are just as impressive. The study shows the 900,000 F-Series pickups built last year directly supported 500,000 jobs in the US, in production, suppliers and dealers. And thanks to the F-Series, Ford contributes $100 billion to the US Gross Domestic Product each year, based on production and multiplier effects, such as dealer sales, after-sale service and other positive ripples.
The figures underscore why theis a gigantic deal for Ford, and highlights why the automaker can't afford to miss a beat like it did .