After years of rumors, Ford's newest and most budget-friendly pickup truck has finally made its debut. And if you're the same kind of nerd as we are, you probably already want to know how you can preorder a , how much it'll cost, as well as what trim and spec you should get. Luckily, we've already done the legwork and we're here to tell you what you need to know.
First of all, if you want to put in a reservation, it will only cost you $100, and that deposit is fully refundable if you should decide suddenly that you don't need this little Ford in your life for any reason. You can put in your reservation at www.Ford.com/Maverick.
Now, let's get to the fun stuff, which is figuring out which Maverick will be best for you. Of course, the base, front-wheel-drive hybrid model's $21,490 price tag ($19,995 plus delivery fee) is going to be a huge reason for people to consider the Maverick in the first place. As with nearly any new vehicle, however, the base model probably won't be the one you want unless you're buying it as a work truck.
That circa-$20,000 MSRP will grab no doubt grab headlines, but you should know that this truck can get a lot more expensive. Ford says the range-topping Maverick First Edition all-wheel-drive model with the non-hybridized 2.0-liter EcoBoost engine will run you $38,480 ($36,985 plus destination fee), and that's hardly chump change. There will be plenty of people who go big on the Maverick, but given the target audience for this little truck, that's probably not where most buyers will land.
2022 Ford Maverick starting prices
|Trim||Engine||Drive||Cost (including destination fee)|
|First Edition||2.5-liter hybrid||FWD||$33,680|
|First Edition||2.0-liter turbo||AWD||$36,985|
Based on what we know about this truck so far, we'd probably spec our Maverick as a front-wheel-drive XLT model with the hybrid setup for maximum value and fuel economy balanced with a good sprinkling of modern conveniences and tech. This trim is priced at $23,775. Of course, if you need all-wheel drive, that will bump the price up by a whopping $3,305, mostly because it mandates going with the turbo engine -- presumably at a significant cost to fuel economy, as this much-more-powerful engine isn't a hybrid. (The Blue Oval has yet to share this model's efficiency figures).
For comparison, today's midsize Ranger starts at $26,910 including $1,195 destination, fee while the much-larger F-150 in its most basic form will cost you $30,635 (including $1,695 destination). Both of those models go way up in price relatively quickly, so the Maverick can still make a lot of sense for the money.
We won't know for sure until we drive it, but this latest Ford not only seems to be an excellent alternative for someone who doesn't need a full-size or even a midsize pickup, its low entry price and fuel efficiency could entice more than a few. A pickup that's a Honda Civic and Toyota Corolla cross-shop? Believe it.