2021 Subaru Impreza keeps pricing, equipment steady for another year

The Impreza's various trims are only $100 more than last year, but destination ticks up, too.

Andrew Krok Reviews Editor / Cars
Cars are Andrew's jam, as is strawberry. After spending years as a regular ol' car fanatic, he started working his way through the echelons of the automotive industry, starting out as social-media director of a small European-focused garage outside of Chicago. From there, he moved to the editorial side, penning several written features in Total 911 Magazine before becoming a full-time auto writer, first for a local Chicago outlet and then for CNET Cars.
Andrew Krok
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The Impreza's front fascia was upgraded for the 2020 model year, so the aesthetics are exactly the same as they were last year.


Despite a couple of small adjustments to the lineup, the enters another model year with a barely there price adjustment.

Subaru this week announced pricing for the 2021 Impreza. The base model starts at $18,795, an increase of just $100 over the 2020 Impreza, which was just $100 over the 2019 model -- a pricing trend that continues through each trim. But there's another sneaky price bump in there, too: The destination charge has risen from $900 to $925, which explains the slightly larger difference in postdestination pricing ($19,595 last year vs. $19,720 this year). The destination up-charge applies to all variants across the lineup.

The sole change to the Impreza lineup for the 2021 model year is the addition of Subaru's SI-Drive vehicle modes to the Premium trim. The mode switch changes parameters within the car's software to change the throttle and transmission tuning for a slightly sportier driving feel, and... that's it. This trim, which starts at $23,120 after destination, picks up shift paddles for the standard continuously variable transmission, in addition to an upgraded infotainment system, fog lights, heated front seats and a heated windshield. One optional package adds a moonroof, blind spot monitoring, lane-change assist and keyless entry for $1,970.

The next trim up is the Impreza Sport, which starts at $24,520. This variant rocks unique suspension tuning, different alloy wheels and Subaru's active torque-vectoring system. While the sedan version is available only with a CVT, the five-door hatchback can also be equipped with a five-speed manual, same as the base model. The Impreza Sport also sports a bigger screen, standard keyless access, a leather-wrapped steering wheel and an option package that includes a power driver's seat and the same package upgrades as the Premium trim, though the price bumps up to $2,470.

2020 Subaru Impreza sticks to a winning formula

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At the top of the lineup is the Impreza Limited, which starts at $26,820. This trim ramps up the fancy with LED headlights and running lights, a leather-trimmed interior and automatic climate control. An options package adds embedded navigation, a moonroof and a Harman Kardon sound system for $2,350.

All Imprezas receive their motive force from the same 2.0-liter flat-four gas engine, which produces 152 horsepower and 145 pound-feet of torque. The five-door hatchback body is just $500 more than the sedan at every level. As with every other Subaru on the market (save for the coupe), all-wheel drive is standard. The 2021 Subaru Impreza lands at dealerships this October.