New Apple advertising campaign to begin

An Apple press release states that: "...it is launching its new brand advertising campaign with two 60 second television commercial scheduled to air during the network premier of Pixar's academy award winning film Toy Story on ABC's Wonderful World of Disney this Sunday evening, September 28. The campaign is themed "Think Different" and is the first work by Apple and TBWA Chiat/Day in over a decade. Their previous collaboration produced many award winning ads, including the CLIO winner '1984' ad which has been voted the best ad of all time by advertising professionals."