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A little candy-apple color with my kitchen, please

Viking, Dacor, and others are offering more colors in their appliance product lines.

Kim Girard
Kim Girard has written about business and technology for more than a decade, as an editor at CNET News.com, senior writer at Business 2.0 magazine and online writer at Red Herring. As a freelancer, she's written for publications including Fast Company, CIO and Berkeley's Haas School of Business. She also assisted Business Week's Peter Burrows with his 2003 book Backfire, which covered the travails of controversial Hewlett-Packard CEO Carly Fiorina. An avid cook, she's blogged about the joy of cheap wine and thinks about food most days in ways some find obsessive.
Kim Girard
2 min read

When I read that Viking expanded its appliance color palate from 14 to 24 colors, I wanted to take a joyous ode-to-the-candy-apple-red leap.

This news provides a measure of relief to my growing ennui toward stainless steel.

This one's not stainless steel. Viking

I know, I know, stainless steel is a kitchen fashion statement that an increasing number of people are willing to shell out the extra $200 per appliance to have. It blends well, cleans up nicely (sometimes), looks sophisticated, and is supposed to last a long time.

Arguably--and believe me people do argue endlesslyabout the merits of stainless steel--it has got a lot going for it compared with plain old white.

If you've any doubt whether stainless steel is here to stay, check out this Hooked on Houses pollof its readers that asks whether stainless steel would go out in 2008. All told, 17 percent said it will indeed go out, while 47 percent said it's here to stay, and 34 percent said it has got at least a few more good years.

Sigh. Not that I long for the bisque or avocado of my childhood. I just think a Viking palette including Mint Julep, Pumpkin, Apple Red, and Cobalt Blue provides some design options beyond what everyone else is already doing. For its part, Dacor offers six new hues for its Preference line of dishwashers that aren't as bright as some of Viking's, but a splash of color nonetheless, including Slate Green and Blue Water. The companyalready offers colorswithin its Millenia and Preference line of refrigerators.

This Dacor Preference dishwasher comes in "Blue Water." Dacor

It's nice to see color inching its way back into the palettes of bigger brands like Viking, Dacor, LG (Emerald Green, Bahama Blue dryer), and Kenmore. (Sears offers this wine-colored Kenmore front-load washer and dryer).

Whether most customers actually want to mix it up with a mint julep-colored stove and a lemonade-colored oven is another question.