Regal Cinemas debuts unlimited movie subscription service
The three-tiered pricing system ranges from $18 to $23.50.
Abrar Al-HeetiVideo producer / CNET
Abrar Al-Heeti is a video host and producer for CNET, with an interest in internet trends, entertainment, pop culture and digital accessibility. Before joining the video team, she was a writer for CNET's culture team. She graduated with bachelor's and master's degrees in journalism from the University of Illinois at Urbana-Champaign. Though Illinois is home, she now loves San Francisco -- steep inclines and all.
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Regal Cinemas unveiled a movie plan to compete with the likes of AMC Stubs A-List. The company's Regal Unlimited subscription lets customers watch as many movies as they want, whenever and wherever they want, with no blackout dates. The potential launch of the service was reported earlier this month.
Subscribers will have to commit to an annual plan. They'll get advance tickets and a 10% discount on food and non-alcoholic drinks, as well as a free large popcorn and soft drink on their birthday.
The service offers three tiers of pricing. The first, which costs $18 a month plus tax, lets subscribers watch unlimited standard format movies at over 200 Regal theaters throughout the country. The next tier, Regal Unlimited Plus, costs $21 a month plus tax and lets customers watch at more than 400 theaters. The top tier, Regal Unlimited All Access, costs $23.50 a month plus tax and provides access to all of the more than 550 Regal theaters across the country.
Customers have to pay an additional $1.50 to $3 per ticket for movies in theaters not included in their plan. There's also a surcharge for premium seating and upgrades such as IMAX, 3D and 4DX.
To join, download the Regal app (free on Android and iOS). Then click on any Regal Unlimited banner and follow the instructions.