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BMW expands ReachNow car sharing to Seattle-Tacoma airport

Having a friend pick you up at Arrivals is so 2015.

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Just don't be that person, dropping the car off without any gas in the tank (or juice in the battery).


BMW's ReachNow car-sharing service is expanding quickly around Seattle. Today, it's expanding to a place where, usually, dealing with cars is an absolute nightmare -- the airport.

Members of the program can pick up and drop off ReachNow vehicles at Wally Park Premier Garage, an off-site garage right next to Seattle-Tacoma International Airport. If you need to get to the airport, just grab a nearby car and head on over. If you're coming back into town, just head to the garage and grab a car. No longer must you and your Uber driver spend 15 minutes on the phone trying to figure out where the hell to pick you up.

As with other sharing services that have started operating at airports, there will be a $5 surcharge added to both pick-ups and drop-offs. But, if you use the service before Labor Day, you'll get a $5 credit for using its new Sea-Tac location. ReachNow has some 520 vehicles in its collection, including the BMW 3 Series, BMW i3 and Mini Clubman.

There's also a second promotion currently taking place. Through the end of August, ReachNow is offering free lifetime membership and a reduced rate of $0.41 per minute. If you're 30 minutes away from Sea-Tac, this means you can expect to spend about $12 for the ride, not counting that $5 surcharge. Sure, it might not be cheap, but it's certainly cheaper than owning a car, and you'd likely spend that much (if not more) using any other sharing service.

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