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Toyota FT-4X Concept teased -- is a rival to Wrangler and Bronco on the table?

First image hints at off-road chops. Will Toyota bring an FJ Cruiser successor to the Big Apple?

Chris Paukert Former executive editor / Cars
Following stints in TV news production and as a record company publicist, Chris spent most of his career in automotive publishing. Mentored by Automobile Magazine founder David E. Davis Jr., Paukert succeeded Davis as editor-in-chief of Winding Road, a pioneering e-mag, before serving as Autoblog's executive editor from 2008 to 2015. Chris is a Webby and Telly award-winning video producer and has served on the jury of the North American Car and Truck of the Year awards. He joined the CNET team in 2015, bringing a small cache of odd, underappreciated cars with him.
Chris Paukert
2 min read

Next month's New York International Auto Show is finally starting to heat up. Toyota has just announced a surprise debut, dubbed FT-4X Concept, which should help amp up what was starting to feel like a sleepy show.

While an official teaser image doesn't show any actual bodywork, the rugged Y-spoke wheels and meaty 225/55 18-inch Goodyears suggest a proper rough-and-tumble off-roader is afoot.

That notion is further reinforced by the mystery vehicle's FT-4X alphanumeric designation, a name whose trademark came to light last October. "4X" suggests four-wheel drive and "FT" is company-speak for "Future Toyota."

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Enlarge Image
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Beefy teaser wheel is... beefy.

Toyota

While Toyota already has a brace of off-road-capable pickups and SUVs in its stable, the departure of the hardcore, retro-styled FJ Cruiser in 2013 left a hole in its lineup. With Ford confirming a new Bronco and Jeep's Wrangler continuing to sell like gangbusters (and it's got a new generation on the way), perhaps the Japanese automaker is keen to test the segment's waters again.

Sold between 2006 and 2013 in North America, the FJ Cruiser only enjoyed a couple years of strong sales before a precipitous decline. However, the distinctively styled body-on-frame SUV remains sought after on the used-vehicle market, and residual values are very strong. And it's not just resale prices -- the FJ Cruiser has managed to retain that sort of elusive, cult-like following that automakers prize and love to cultivate.

If Toyota is exploring whether there's renewed interest in a midsize or compact off-road SUV, a new show truck would seem to be a grand way to do it. We'll know more on April 12.