More blue checkmarks are coming.
Twitter CEO Jack Dorsey saidthat the company plans to offer its blue-check-mark verification badge to more of its users, an oft-requested feature.
He said the company is working on a new process to verify people's identity and ensure credibility.
"We want to be one of the most trusted services in the world, and we know we have a lot of work to get there," he said.
Despite its original function of authenticating accounts, the blue check mark.
Verification was originally bestowed on celebrities as a way to let you know an account wasn't fake. The program expanded to other high-profile figures (and even journalists), but it remained an elusive goal for many users.
Dorsey admitted the current system is "broken," in part because in becoming a status symbol, the checkmark began to be seen as a form of endorsement. This particularly became a problem as.
Currently, Twitter is especially focused on ensuring that accounts for candidates in elections are verified, Dorsey said. That's a key move, considering concerns that Russian propagandists might try to influence the upcoming US midterm elections.
The effort to further expand its verified program is part of Twitter's broader mission tofollowing criticism that it's been playing host to a .
First published March 8, 1:46 p.m. PT
Update, 2:19 p.m.: Adds background, along with details about Twitter's efforts to use verification in the US midterm elections this year.
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