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Things get bloody in the new 'American Gods' trailer

The series, adapted from Neil Gaiman's acclaimed novel, will debut on Starz and Amazon Prime Video.

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Now playing: Watch this: New fantasy thriller 'American Gods' trailer released
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Cable and satellite network Starz released a blood-soaked trailer on Wednesday for its upcoming series "American Gods." The trailer includes shots of Ian McShane as Mr. Wednesday, Kristen Chenoweth as Easter and Crispin Glover as Mr. World.

"American Gods" is based on the Hugo and Nebula award-winning 2001 novel of the same name by Neil Gaiman. It's a blend of fantasy, mythology and Americana that focuses on the impending battle between the dying Old Gods and New Gods assembled by conman, Mr. Wednesday.

The series is being made by Gaiman, Michael Green (one of the writers of "Logan") and Brian Fuller (executive producer of "Hannibal"). If the trailer shows anything, it's that this show will be very bloody.

"American Gods" premieres on Starz on April 30. It's exclusively available on Amazon Prime Video in the UK from May 1.

Correction, 2:55 p.m. PT: Neil Gaiman's "American Gods" is an award-winning novel.