How about this: "2016's ALL CAPS ALL STARS. ZAYN. DNCE. D.R.A.M. ZHU. This email from your mom: FW: FW :FW: FW: LISTERIA OUTBREAK."
Perhaps my favorite is: "Dear person who played 'Sorry' 42 times on Valentine's Day, What did you do?"
Some of the ads are geared very much to local habits. This one will surely amuse New York: "To the person in NoLita who started listening to holiday music way back in June. You really jingle all the way, huh?'
Seth Farbman, Spotify's chief marketing officer, told Creativity: "There has been some debate about whether big data is muting creativity in marketing, but we have turned that on its head. For us, data inspires and gives an insight into the emotion that people are expressing."
It's a while since I heard "data" and "creativity" in a sentence that didn't inspire my bile juices to request asylum.