Gold! 5 best social-media memes of the 2018 Winter Olympics
Commentary: From kids licking cameras to relatives shotgunning beers to Mario winning gold, it was an Olympics to remember.
The 2018 Winter Olympics in Pyeongchang, South Korea, had plenty of stunning victories and agonizing defeats. But as quickly as the medals were being won on the slopes and the rinks, memes were being born on social media.
From the shirtless Tongan flagbearer of the opening ceremonies to the Super Mario-lookalike gold-medal curler, here are five of the best social-media moments of these spectacular sporting events.
1. Tonga doesn't give a shirt
The first meme of the games ended up being the best meme of the games. Tongan athlete Pita Taufatofua competed in taekwondo in the 2016 Rio Olympics and came back to cross-country ski in Pyeongchang. He carried his country's flag into the chilly arena for the opening ceremonies shirtless, oiled up, and in traditional dress, earning the loudest applause of any team or athlete.
This is for anyone that ever had a dream....#andWasTold “you can’t”#YouCan pic.twitter.com/U7O5HBL3cE
— Pita Taufatofua (@pitaTofua) February 9, 2018
To no one's surprise, he didn't earn a medal, but when the closing ceremonies came around, he was back. But wait! Was that Taufatoua entering the 31-degree F (-0.5 Celsius) stadium properly dressed, in a winter coat? Yeah, but naw. The coat quickly came off, and the treasure chest was back on display.
YES! He's oiled-up again! 💪@PitaTaufatofua is loving the #ClosingCeremony pic.twitter.com/Mb0frf5AEM
— Eurosport UK (@Eurosport_UK) February 25, 2018
As for his ski race? He came in #114 out of #116 and waited with his other warm-weather ski friends at the finish line to celebrate with the last-place finisher, Mexico's German Madrazo. According to Time magazine, Taufatofua said, "I'd rather be finishing towards the end of the pack with all my friends than in the middle by myself." Shirt or no shirt, how do you not love a guy like that?
2. Its-a me, gold-medalist Mario
Curlers don't look like your normal stud athletes. They look like, well, the rest of us, people who've enjoyed a beer or two in their time and are maybe carrying a few extra pounds. That's part of why it was so easy to embrace the US men's curling team, a bunch of dudes from Minnesota and Wisconsin whom you might've seen buying pulltabs and cursing over the Packers-Vikings game in any Upper Midwest tavern a couple months back.
And among them was Matt Hamilton, who just happens to resemble a certain video-game plumber named Mario.
— U.S. Olympic Team (@TeamUSA) February 12, 2018
It helped that Hamilton himself was a vocal fan of the comparison, and a witty Twitterer to boot.
I powered up and am ready for China today!! @heccabamilton and I had a great time at the opening ceremonies and we’re jacked to get back on the ice! #HamFam ready to rumble!? We’re not a 1-3 team and we prove it NOW! #TeamUSA #teamhamiltons #PyeongChang2018 #Curling pic.twitter.com/dDnliOHq8N
— Matt Hamilton (@MattJamilton) February 9, 2018
So when the team ended up in the gold-medal game against Sweden, even Mr. T pitied da fool who wasn't onboard for a Miracurl on Ice.
That’s right US Men’s curling is about to battle Sweden for the gold! I repeat our team, my team, your team, the USA team. Is going for the Gold medal. @TeamShuster #TeamUSA #curlingiscoolfool
— Mr. T (@MrT) February 24, 2018
Thank you, Mario, but forget the princess in another castle -- our gold medal is right here around your neck.
Sing it loud & sing it proud, @TeamShuster! 😭 🇺🇸 🥇 pic.twitter.com/LwCmi3I8G9
— NBC Olympics (@NBCOlympics) February 24, 2018
3. Beer me
In Pyeongchang, it was always beer-thirty. On Feb. 11, teenage Red Gerard won America's first gold medal, claiming it in men's snowboard slopestyle. Viewers soon heard that Gerard slept through his alarm the morning of his competition because he was up late watching "Brooklyn Nine-Nine" on Netflix. His roommate woke him up and let him borrow his own Team USA jacket when Gerard couldn't find his own, and then it was off to Medaltown.
The teen's own giant family entourage was even more relaxed. "They were shotgunning beers at, like, 8:30 in the morning," Gerard explained.
Red Gerard's supporters in Pyeongchang were shotgunning beers Sunday morning on the way to the mountain. Then he won a gold medal. Sounds like a good day. https://t.co/I1D8cN19Wa pic.twitter.com/yzNSkKhgBW
— USA TODAY Sports (@usatodaysports) February 11, 2018
Beer's moment at the Games was just beginning. On Feb. 19, Canadian Rachel Homan competed in curling for the Great White North. But it was her husband. Shawn Germain, who drank his way into the spotlight, being caught on film double-fisting beers at 9 a.m. as he watched his wife compete.
Favourite Olympic moment so far: Canadian curler Rachel Homan's husband double-fisting his third and fourth beers while watching his wife compete against Japan. It's 9am in Korea. Not all heroes wear capes. #PyeongChang2018 pic.twitter.com/jzrVsu06Vi
— Ben Johnson (@Ben_T_Johnson) February 19, 2018
In a classic tweet, Germain responded, "I'm not a drunk, I'm just Canadian." (Sadly, he's apparently deleted his Twitter account since then.) Tweets or no, he and the Gerard family raised the bar for Olympic supporters.
But the beer meme wasn't dry yet. On Feb. 21-22, the US and Canada's women's hockey teams faced off for the gold in a heart-pounding game won in a dramatic shootout by the Americans. But before overtime came about, Canadian figure skater Scott Moir was very visible in the stands, drinking beer and yelling at the refs.
#CAN #PyeongChang2018 pic.twitter.com/QWS0qdsimJ
— Andy (@_rallycap) February 22, 2018
In twenty years there will be a five dollar bill dedicated to Moir/Virtue’s 2018 Olympics and one of the scenes depicted on the back will be him screaming at the ref.
— dellowhockey (@dellowhockey) February 22, 2018
I live for stuff like seeing Scott Moir yelling "Come on ref!" with a beer in his hand more than I do for seeing my country win. #CAN #Olympics
— Neate Sager #SKOL (@n8sager) February 22, 2018
I'll drink to that.
4. Camera-lickin' good
Not all of the memes involved the athletes. In what should've been an ordinary crowd shot, a little kid decided to go rogue and get a taste of an NBC TV camera. The expression on the face of the presumably-mom who reels him back is awfully reminiscent of Jung-a Kim, the mom who desperately yanked her kids out of their "BBC Dad's" interview back in March of 2017.
Early breakout star of the Olympics is the small child who really wanted to know what an NBC camera tastes like pic.twitter.com/PFKEO2VGXL
— Josh Billinson (@jbillinson) February 9, 2018
Parents and others could relate.
As a mother who spent years saying “and don’t lick anything or anyone” every time we we went somewhere, I love this kid.
— Marne Duke (@marneduke) February 10, 2018
I use an NBC camera every day, they don’t taste good at all. #needshotsauce
— John T. Linn (@johntlinn) February 10, 2018
I bet it tastes like the flu.
— Brandi Hinkle (@brandi_hinkle) February 9, 2018
5. Lettuce wrap this one up now
Pyeongchang may have been an unfamiliar place to many before the Olympics began. But the word itself does bear the slightest resemblance to the name of US Asian-themed casual restaurant chain P.F. Chang's.
Or at least that's what employees at Chicago's WLS-TV thought. They created a joke graphic dubbing the games "P.F. Chang 2018" for use in a satirical piece, but the joke was on them when that same graphic was mistakenly used in a serious news segment about the Games.
Someone tell me how I qualify! #PFChang2018 pic.twitter.com/qlpnBzBtwe
— Travis Miller (@TravisMillerFlo) February 14, 2018
Even though the original sign was meant as a spoof, jokesters awarded the station the gold medal for its mistake.
Producer: You're sure the Olympics are being held at a P.F. Chang's?
— Foles over Brady (@SweatPro) February 13, 2018
Graphic intern: Pretty sure
Producer: Done https://t.co/ZBuCoj9Bds
P.F. Chang Olympics could be fun! Events: who can eat fried rice fastest, most stuff lettuce wrap without tearing, longest lo mein noodle slurp. #pfchang2018 #olympics #chloekimwouldstillgetthegold #girllovestoeat
— Gina Cramer (@Gina_Cramer) February 13, 2018
Even the restaurant chain itself jumped onto the podium,
Contrary to this broadcast, we’re not hosting the games. 🙂 https://t.co/3HW694pE4J
— P.F. Chang's (@PFChangs) February 11, 2018
The chain even temporarily renamed its signature lettuce wraps and offered them free with an entree purchase for one day only. (You missed it.)
We’re making headlines with our PyeongChang Lettuce Wraps, renamed and free with entrée purchase for one day only, 2/15. Dine-in only. https://t.co/7wPAr46ciI pic.twitter.com/rmirEEHXd8
— P.F. Chang's (@PFChangs) February 15, 2018
Can't wait until two years from now when we do it all over again, but in summer!
What a great olympics at P.F Chang’s in South Korea. I’m looking forward to the Summer Olympics at Cracker Barrel. #PFChang2018
— Benjamin Roberts (@whoisbenroberts) February 14, 2018