The Midas touch comes to the humble cable: A new Kickstarter project called Juicies+ aims to sell gold-tinted Lightning cables at $18 a piece.
Consumers who grab the new gold-hued iPhone 5S and want a matching cable will be able get one once a new Kickstarter project meets its goal.
A company called Juicies sells a variety of dock connectors and other cables for mobile devices. The new Kickstarter project dubbed Juicies+ is striving to get funding to create higher-quality, tangle-free cables for smartphones and tablets. And one of those budding cables is a gold one designed to color-coordinate with the upcoming gold version of the iPhone 5S.
Juicies promises that it will offer the golden cable if it can raise $120,000. As of Friday morning, pledges stand at $101,916, and there are 48 more days to go. So, it's a safe bet the project will hit its target in the time left.
The gold Lightning cable carries a price tag of $18.