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Chrome already nabs 1.5 percent of iOS browser market

According to the latest data from advertising company Chitika, Safari still leads the way with 86.1 percent usage in iOS.


It hasn't even been available for a month, but already, Chrome for iOS is making its presence felt.

Advertising service provider Chitika yesterday released data showing that Google's browser has come on strong in iOS, nabbing 1.5 percent of the browser market in that space. As of this writing, Chrome is down to 1.4 percent. A collection of other browsers, driven mainly through non-browser applications that let users access Web pages from within the program, combined to score 13 percent, according to Chitika. However, they all have a long way to go to catch Safari, which stands at 86 percent share at the moment.

It's worth noting that Chitika's data cannot be considered the definitive source on browser market share. The company's data comes only from information it collects from ads running on its partner sites. That said, Chitika claims that the data is compiled from "hundreds of millions" of ad impressions across the U.S. and Canada, which should lend some credibility to its figures.

After its launch late last month, Chrome quickly skyrocketed to the top of Apple's App Store listing of most popular free applications. As of this writing, Google's browser finds itself in tenth place in the iPhone store and third place on the iPad side.

In a recent review of Chrome for iOS, CNET's Seth Rosenblatt said that while the browser delivers "a familiar interface, tabs, and password syncing," it proved to be "slower than expected" at delivering Web pages.

Chitika says that it will continue to track Chrome's progress on iOS, and has set up an Adoption Tracker that shows near-real-time usage across the operating system.

(Via TechCrunch)