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Apple nearing 1 billion apps served

Company plans to give away a $10,000 iTunes gift certificate along with some Apple gear to the person lucky enough to download the 1 billionth iPhone or iPod Touch application.

Almost $13,000 in Apple gear awaits the person lucky enough to download the 1 billionth App Store app.

Apple is approaching the 1 billion mark for applications downloaded from the App Store, and plans to give out a host of Apple gear to the lucky billionth customer.

The company put up a countdown Web page Friday as it gets closer to the mark: as of this writing, about 928 million applications have been downloaded from the App Store since it went live last July, according to the counter. Whoever manages to download the 1 billionth application will come away with a pretty good haul: a MacBook Pro, a 32GB iPod Touch, a Time Capsule, and a $10,000 iTunes gift certificate.

Somewhere north of 30,000 applications have made their way onto the App Store to fuel those 1 billion downloads. Along with the promotion, Apple released some stats on the top downloads in both the paid and free categories: Facebook has been downloaded the most times among the free applications, while Crash Bandicoot Nitro Kart 3D has received the most downloads among paid applications.