Amazon will reportedly build plenty of tech into its department stores, The Wall Street Journal reported Wednesday.
In a report citing people familiar with the matter, the Journal said that the tech giant is looking at ways to combine the experiences of shopping online and in a physical store. Customers may be able to request clothing to try on by using QR codes, for example, and could use a touchscreen that would also recommend additional items.
Robots and other types of automation might also play a role in the stores, though the report noted that plans have not been finalized.
"As a matter of company policy, we do not comment on rumors or speculation," an Amazon spokesperson told CNET via email.
Reports surfaced in August that Amazon is planning on opening 30,000-square-foot department stores in Ohio and California to sell items like clothes and electronics.