Fossil Group launches more than 20 hybrid smartwatches

Brands include Emporio Armani, Michael Kors, Kate Spade New York, Diesel and Chaps.

Dan Graziano Associate Editor / How To
Dan Graziano is an associate editor for CNET. His work has appeared on BGR, Fox News, Fox Business, and Yahoo News, among other publications. When he isn't tinkering with the latest gadgets and gizmos, he can be found enjoying the sights and sounds of New York City.
Dan Graziano
Watch this: Fossil's new watches are hiding some smart features

Fossil Group unveiled on Tuesday a new line of hybrid smartwatches from a number of brands it designs and manufactures timepieces for such as Emporio Armani, Michael Kors, Kate Spade New York, Diesel and Chaps.

The devices resemble traditional analog watches but include a variety of smart features built-in, such as tracking daily activity and alerting you to incoming calls and texts through vibration.

"Today, technology decisively influences our daily lives. There's an app for everything, and I find that in many cases they're inventions that actually improve our lives," fashion powerhouse Giorgio Armani said in a statement. "I'm delighted to present a hybrid smartwatch, which marks the entrance of Emporio Armani -- a brand always at the forefront of innovation -- into the world of connected accessories."


The Michael Kors Hybrid Smartwatch Collection is designed and manufactured by Fossil Group.

Michael Kors

The watches are available in a variety of colors and designs. Each brand's line of hybrid smartwatches is available starting Tuesday on their respective websites. Prices ranging from about $150 to $350.

While smartwatch shipments have fallen in 2016, more brands have embraced so-called hybrid watches. One such brand is Movado, which recently teamed up with HP for a new line of hybrid smartwatches. These devices don't include all of the functionality of a full-fledged smartwatch but benefit from longer battery life.