Guy Kawasaki is the author of "<a href="http://www.guykawasaki.com/enchantment/order/">Enchantment: The Art of Changing Hearts, Minds, and Actions</a>." He is also the co-founder of <a href="http://alltop.com/">Alltop.com</a>, an “online magazine rack” of popular topics on the Web, and a founding partner at <a href="http://www.garage.com/">Garage Technology Ventures</a>. Previously, he was the chief evangelist of Apple.
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October 7, 2011
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