Short Take: Viant snags Media Metrix deal
Web services firm Viant said it will provide business strategy, creative design and implementation services for an online client data delivery system for Media Metrix, an Internet and media measurement company. Media Metrix said it plans to launch the new system in the first quarter of 2000. The new system is intended to help customers make better business decisions by giving them online access, through a customizable, simple interface, to the company's extensive database of media usage behavior and trends.
Web services firm Viant said it will provide business strategy, creative design and implementation services for an online client data delivery system for Media Metrix, an Internet and media measurement company. Media Metrix said it plans to launch the new system in the first quarter of 2000. The new system is intended to help customers make better business decisions by giving them online access, through a customizable, simple interface, to the company's extensive database of media usage behavior and trends.