Quick, how would you finish this sentence if you were trying to guess how it appears as a Google autocomplete term: "Giraffes are..."
If you said something obvious like "tall," "animals" or even "cute," you're way off the mark. The No. 1 answer? "Heartless animals." Who knew people had such strong opinions about the creature? (Well, you may remember heartless giraffes as a meme from some years ago.)
That's the kind of information you can get when you play Google Feud, an online game that turns Google autocomplete results into a "Family Feud"-style game. You start by clicking a category -- Culture, People, Names or Questions -- and then you're presented with a short phrase in a Google-like search bar. Type in the word (or words) you think best completes the phrase, then click the magnifying glass. If your guess is right, it will display on the grid of 10 answers below. If not, you get a big X. After three X's, you're out.
It might sound kind of simplistic, but thanks to the collective twisted mind of Internet users, it's really not. For instance, given the query, "I think my dad is ..." I tried "great," "cool" and "old" (sorry, Dad). Nope, not one hit. But had I tried "Batman onesie," "gay," "Dracula" or "cheating on my mom," I would have been rocking.
As the About section of the site says: "Beware, certain results may be offensive and/or incomprehensible." I kind of got what they meant when this question came up: "Where I can buy human ..." I tried "stem cells," "genes" and "robots" (because, why not?). While none of those hit, some of the answers included "meat," "blood" and "effigies." Yikes.
The site was created by Justin Hook, who says that he's a "writer of tv/comic books/internet stuff" and a "tangled-ass web weaver" in his Twitter profile. Google Feud works using Google's API, and the site says that Hook makes up the questions and the results come straight from Google's autocomplete function.
"A couple of years ago, there was a panel show on Comedy Central called 'The Jeselnik Offensive,' and in one episode they did a bit where they asked an audience member to guess how Google autocompletes: 'White people smell like...'," he told me. "I had heard people using the Twitter API to make poetry -- like one account that automatically retweets in iambic pentameter -- and so when I found out Google had an API for its autocomplete suggestions, I figured I could do something with it."
Hook says there are 250 questions at the moment in Google Feud, but there are more being added all the time.
Before you check it out for yourself be warned -- it's pretty addictive, so make sure you've got some free hours in your schedule. You'll need to time to ponder such questions as, "Where do I buy a...hedgehog?" and, "Is it wrong to be...hooked on Serial?"