Comcast seems to have removed itself from the Fox hunt.
Joe Raedle / Getty ImagesComcast may walk away from its bidding war over Fox's entertainment assets.
Cable giant Comcast won't raises its bid for Fox to counter Disney's $71.3 billion offer, according to CNBC. Comcast will reportedly focus on its pursuit of UK's Sky television instead.
21st Century Fox, home to popular franchises like X-Men, Deadpool, Ice Age and The Simpsons, agreed to Disney's bid of $71.3 billion in June, rejecting Comcast's $65 billion offer.
Around the same time, Comcast bid against Fox for Sky television. Earlier this month, Fox offered $32 billion for Sky -- before Comcast raised its offer for Sky to $34 billion. Fox already owns nearly 40 percent of Sky and had been attempting to take full control.
Comcast didn't immediately respond to a request for comment.
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