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Taco Bell Concept Store Opens With Four-Lane Drive-Thru

It's also got a vertical lift to deliver your food straight from the kitchen.

Corinne Reichert Senior Editor
Corinne Reichert (she/her) grew up in Sydney, Australia and moved to California in 2019. She holds degrees in law and communications, and currently writes news, analysis and features for CNET across the topics of electric vehicles, broadband networks, mobile devices, big tech, artificial intelligence, home technology and entertainment. In her spare time, she watches soccer games and F1 races, and goes to Disneyland as often as possible.
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taco-bell-defy

Taco Bell Defy opened June 7.

 Taco Bell

Taco Bell has launched what it's calling a "revolutionary restaurant concept," opening a store Tuesday with four drive-thru lanes in an effort to serve customers faster. The fast food chain said it aims to provide a 2-minute or less drive-thru experience.

The Taco Bell Defy restaurant, located in Brooklyn Park, Minnesota, also has a vertical lift that transports food items from the kitchen to customers.

The restaurant will also have digital check-in screens for customers with mobile order QR codes, a digital menu, and two-way audio and video for ordering at the store. The four drive-thru lanes will be dedicated to mobile orders, delivery drivers and traditional drive-thru.

You can see more of the new store in the video below.

Taco Bell has previously worked to improve drive-thru times by GPS tracking cars that order via mobile app.