Wordle is still one of the biggest puzzle games on the planet.
When all is said and done, 2022 may go down as the year of Wordle. Its become a daily staple for millions around the world.
By this time you're mostly likely vaguely aware of Wordle, but if you're looking for insights into its origins, and how it became such a hit, here's everything you need to know.
Wordle is a daily word game you can find online here. It's fun, simple and, like a crossword, can only be played once a day. Every 24 hours there's a new word of the day, and it's up to you to figure out what it is. The site itself does a fantastic job of explaining the rules:
Wordle gives players six chances to guess a randomly selected five-letter word. As shown above, if you have the right letter in the right spot, it shows up green. A correct letter in the wrong spot shows up yellow. A letter that isn't in the word in any spot shows up gray.
You can enter a total of six words, meaning you can enter five burner words from which you can learn hints about the letters and their placements. Then you get one chance to put those hints to use. Or you can try for performance and guess the word of the day in three, two or even one go.
Simple stuff, but also incredibly compelling.
Yeah, it's just a word game. But it's super popular: Over 300,000 people were playing it daily by January, according to The New York Times. That popularity may sound perplexing, but there are a few tiny details that have resulted in everyone going absolutely bonkers for it.
There's only one puzzle per day: This creates a certain level of stakes. You only get one shot at the Wordle. If you mess up, you have to wait until tomorrow to get a brand new puzzle.
Everyone is playing the exact same puzzle: This is crucial, as it makes it easier to ping your buddy and chat about the day's puzzle. "Today's was tough!" "How did you get on?" "Did you get it?" Which takes us to the next point...
It's easy to share your results: Once you've successfully or unsuccessfully done the puzzle for the day, you're invited to share your Wordle journey for the day. If you tweet the image, it looks like this...
Note that the word and letters you chose are obscured. All that's shown is your journey toward the word in a series of yellow, green and gray boxes.
It's compelling. If you get it easily, maybe in the second or third try, there's a gloating element whereby you must show your followers how smart you are and share.
If you get it by the skin of your teeth in the sixth go, that's also a cool story. But most importantly, the puzzle itself isn't spoiled.
So Wordle isn't just a word game, it's a conversation starter and a chance to show off on social media. That's why it's going viral.
If you're a word game purist, you may want to avoid the following tips and rely entirely on your own instincts. For everyone else who's sick of seeing gray boxes, here are some tips that you may find helpful.
Choosing your first word: The first word is arguably the most important. To maximize the value of your opening gambit, choose a word with three vowels and five different letters. Some examples: orate, media, radio. I always use "adieu" for some reason. It's a habit and I'm refusing to break it.
I just finished reading a fascinating piece by Tyler Glaiel, a programmer and game designer who tried to figure out the best possible starting word. Apparently we should all be kicking off Wordle with the word "roate." Honestly, read this whole article, it's great.
Avoid reusing grays: There's a keyboard at the bottom of the Wordle board that shows what letters are green, yellow and gray. Avoid reusing letters that have come up gray. Yes, this sounds obvious. But it can take time and effort to think of five-letter words that don't use letters you've already tried. That effort will pay off.
Letters can appear twice: This complicates matters, especially when you're running out of letters to try on word four or five. But letters often recur, as with words like chill, sissy and ferry having been the correct answers in the past.
Wordle is the work of software engineer Josh Wardle, who originally created the game for his partner, a fan of word games, and tells the BBC it will never become laden with ads. Extremely online people may remember Wardle as the creator of Place, an utterly wild collaborative art project/social experiment that sent the internet into a tizzy in April 2017.
Place was a shared online space that allowed literally anyone to fight over what was drawn there. It resulted in huge, sprawling communities battling over space on this gigantic online canvas.
It ultimately ended up looking like this:
Wordle got a mention in The New York Times in November of 2021, but really got traction when the share element got added.
In a Reddit post, Wardle said he wanted Wordle to feel like a croissant, a "delightful snack" that's enjoyed occasionally. This is explicitly why there's only one puzzle per day. "Enjoyed too often," he explained, "and they lose their charm," Wardle says.
At the end of January, creator Josh Wardle sold Wordle to the New York Times for a figure "in the low seven figures."
Wardle noted that his "game has gotten bigger than I ever imagined" and added he's "just one person."
The game will ultimately become part of New York Times subscription puzzle service, but Wardle made sure that Wordle would remain free-to-play and that current streaks would be preserved in the move.
"It is important to me that, as Wordle grows, it continues to provide a great experience to everyone," Wardle said. "Given this, I am incredibly pleased to announce that I've reached an agreement with The New York Times for them to take over running Wordle going forward."
Following Wordle's acquisition, the internet scuttlebutt was that the game had gotten more challenging. Fact check: False.
According to The New York Times: "Nothing has changed about the game play," the Times' communications director, Jordan Cohen, said to CNET in an email, but things have changed a little since then.
Now the New York Times has assigned a full time Editor to run Wordle. This means the daily puzzle is drawing from a more curated list of words.
"The game will have a Times-curated word list and will be programmed and tested like the Spelling Bee and the Crossword," said the New York Times in a statement.
Hilariously, the statement even made reference to that earlier, "more challenging" rumor.
"After nearly a year of speculation, it will finally be our fault if Wordle is harder," read the statement.
Since the success of Wordle, there's been clones. Lots of clones. Some have been cynical cash grabs, but a huge amount of them are unique, interesting alternatives.
That's just the tip of the iceberg. Here's a fairly comprehensive list of word games you can check out if you get tired of the original.