Google rolls out Stadia gaming service and controller

Imagine you are watching games on YouTube, and you discover the latest Assassin's Creed Odyssey trailer on Ubisoft's official channel on YouTube. You will notice the Play now button. By simply clicking on that button, the player is brought directly into the game in a browser in as quick as five seconds. With no download- [APPLAUSE] With no download, no patch, no update, and no install, Stadia offers instant access to play. Our platform vision for stedia is to reduce the friction between getting excited about the game and playing the game. On stadia you just need to click on YouTube video or link and you can be playing your game instantly. A key benefit of our platform is that a single at created vision and a single base can now be enjoyed instantly across any screen. With stadia the data center is your platform there is no console that limits the developers creative ideas and no console that limits where gamers can play. So imagine you've just discovered that game for the first time you're running it on the chrome browser, and here it is on a pixel book are running the chrome OS There is basically no hardware acceleration on that laptop whatsoever, and the game is running directly from our data center. It's then easy and instantaneous to move that same game experience from exactly that moment onto the phone here on a Pixel 3 XL. [APPLAUSE] [BLANK_AUDIO] And then finally, we then move seamlessly to the TV. And so this TV is accessed using this, which is a chromecast ultra-HDMI streamer. There is no console required to reach this experience. [APPLAUSE] [APPLAUSE] We're also enabling players to use your existing USB controller or mouse and keyboard when playing Stadia on a laptop or PC. By eliminating that friction, that barrier to entry, we will make it simple and easy for players who want to try Stadia for the first time. But of course we will have our own controller that is being uniquely designed to enhance the experience for the stadia player. I'd like to introduce you to the newest member of the Google hardware family, the stadia controller. [APPLAUSE] [APPLAUSE] This is your gateway to the best of Stadia. It enables you to access the full Stadia experience. And there are many advantages to the Stadia controller. And the first is that it will connect through WiFi directly to the game that is running in the Google Data Center. The Stadia controller identifies which screen or device you want to play on and links it with your game session running in the cloud. Ensuring the highest possible performance and the best experience for players. In addition to the standard functions you'd expect to see on a modern game controller, the Stadia controller features two very important new buttons. The capture button is for sharing and saving your game experience back out to YouTube. The gamer can choose to share their experiences starting with the click of this button to themselves, to their friends or to the world. They are in control. And the second one is the Google assistant button. Pressing this button allows players to immediately access the controller's built-in microphone so they can get help from the assistant for special in-game features integrated by developers. [BLANK_AUDIO] Our goal with Stadia is to help fuel developer creativity at every level.