6
This content is rated TV-MA, and is for viewers 18 years or older. Are you of age?
Sorry, you are not old enough to view this content.

Facebook unveils Instagram video: CNET News Video

About Video Transcript

CNET News Video: Facebook unveils Instagram video

2:07 /

Instagram users have a new way to express themselves on the popular social-networking site: through video. Facebook announced it's beefing up Instagram's multimedia capabilities Thursday to stay competitive and capitalize on its millions of users. CNET's Kara Tsuboi reports.

-Facebook's Instagram is getting into video. -This is the same Instagram we all know and love, but it moves. -At Facebook headquarters in Menlo Park, California, Instagram CEO Kevin Systrom touted the new features of Instagram, the popular photo-sharing app Facebook bought last year for $1 billion. -It's the same screen, but now, you've got a video icon on the bottom right. -The new service lets you capture and share 15 seconds of video with the ability to string together short clips. There are 13 new video filters, and the ability to pick which frame from the video pops up on your feed. But the most significant advancement is something dubbed Cinema, a way to stabilize shaky video. -This is the normal video, and this is Cinema. Gorgeous, stabilized video for your iPhone. Now, you have the power of cinema in your pocket. This changes everything. And I'm excited to bring you Cinema. -Video on Instagram is taking direct aim at Twitter's Vine app, which lets users easily capture and share 6-second looping videos. Since introducing the service in January, Vine has already hit 13 million users and has attracted advertisers and celebrities. -This is interesting move for Facebook because it doesn't have a social video component that's very strong yet. And having Twitter buying up Vine and having Vine being a very popular product, it's probably opened their eyes to that. -By beaving up Instagram, Facebook is trying to leverage its more than 1 billion users and grow its mobile usage to cash in on mobile ads. -Instagram is really Facebook's like biggest mobile product. I mean, Facebook's been working harder to transform itself a mobile first company with its own apps and stuff. But when they bought Instagram, Instagram was basically like the way they got into mobile. So, this is really important for them in terms of developing that presence. -Instagram is launching the video service today on iOS and Android. In San Francisco, I'm Kara Tsuboi, CNET.com for CBS News.
  • This is the interactive sidebar!

    Click any icon for more information as they appear--don't worry, we'll pause the video and wait for you to come back.

  • Links Polls Galleries
  • Video Review

New releases

All the things Apple Watch can do without an iPhone nearby
1:33 April 18, 2015
You still need an iPhone to set up and use the Apple Watch, but it can do things on its own, too! Fitness, music, Apple Pay, and a...
Play video
The WD Elements portable drive is a great deal
2:23 April 17, 2015
CNET editor Dong Ngo sort of explains the difference between bravery and courage using the high-capacity low-cost WD Elements portable...
Play video
Forget maps and let leg electrodes guide you there, Ep. 200
4:54 April 17, 2015
Crave celebrates its 200th episode with a human cruise control system that's, well, pretty shocking. We check out a bicycle that claims...
Play video
Send Frigidaire's Professional Fridge back to the minors
2:24 April 17, 2015
The Frigidaire FPBC2277RF is priced in the big leagues, but fails to perform up to expectations.
Play video
Star Wars droid BB-8 is real, powered by Sphero
2:40 April 17, 2015
Get ready for rolling BB-8 toys. The droid in "Star Wars: The Force Awakens" is a real robot, based on the technology in Sphero's toy...
Play video
CNET Top 5 - Crazy looking smartphones
3:36 April 17, 2015
Round, curvy and two-faced: five phones that broke the mold and dared to be different.
Play video
Faster Roku 2 masters the streaming universe
1:45 April 17, 2015
A nearly perfect mix of speed, features, price and ecosystem make the Roku 2 our favorite streaming device yet.
Play video
The Garmin Vivoactive is an ultra-slim smartwatch with a few hiccups
2:15 April 17, 2015
CNET's Dan Graziano gives you a first look at Garmin's first smartwatch
Play video