BMW 330e is an electrified Bavarian cream puff (pictures)

You could be forgiven for missing the 330e on BMW's stand if it weren't for the eDrive door cling.

BMW claims ideal 50:50 weight distribution, even with the plug-in hybrid hardware.

If this filled up your rear-view mirror, you could be forgiven for thinking it's "just another" 3 Series.

The 330e receives a restrained single-side exhaust outlet.

BMW could've easily substituted a set of flashy hybrid-only alloys, but instead it opted for rather conservative multispoke wheels.

LED "Corona" headlamps not only look good, they're more efficient than other kinds of illumination, too.

BMW has done a lot with light pipes in head- and tail lamps in the past few years, and this lightly retouched 3 Series is no different.

The 330e's most obvious e-powered giveaway is this unsubtle fender-mounted charger door.

BMW's cabin may have evolved organically, but it appears to be a nice place to do business.

After many years of being less than intuitive, BMW's iDrive infotainment system has come into its own.

A handful of e-related iDrive screens point out that the 300E is no ordinary sedan.

Want to keep tabs on your efficiency? The 330e will be happy to take you on a guided tour on its infotainment screen.