Withings Go is an adorable little clip-on e-ink fitness button
Cute, cheap and always-on: Withings Go tracks your fitness routine for $70 and it also tells the time.
- Nearly 20 years writing about tech, and over a decade reviewing wearable tech, VR, and AR products and apps
There are a billion fitness trackers in the infinities of CES in Las Vegas, but the just-announced Withings Go stands out because it's something I'd actually consider buying. The little plastic clip-on looks a fusion of Misfit's Flash and Shine trackers. The Go uses a replaceable battery to last eight months, is waterproof for swimming and it has an e-ink screen for always-on fitness progress status (or, at a touch, the analog time).
The Go works as a clip-on tracker or on a band.
It's not rocket science, though. The Go doesn't have heart rate tracking, or any other bells and whistles. It's like Withings' answer to the Fitbit Zip. The Go will be available in the first quarter of this year and will cost $70 in the US. International prices aren't available yet, but the price roughly converts to £50 or AU$100.
The Go is bright, comes in several colors, and looks a lot more casual than Withings' Swatch-like and slightly more expensive Activité Pop watches. I'm told it can be worn on your wrist too, although I haven't tried that yet. The only problem I can see (or worry about) is how well the Go stays on your wrist. Misfit's similar Shine 2 and Flash trackers didn't fare so well.