With so many different fitness bands floating around, it's difficult for a new one to make a statement. To help it cut through the crowd, Sony has equipped its Smartband Talk with a battery-friendly e-ink screen, as well as a microphone and speaker to let it make and receive calls via your phone.
There's no word on exactly where it'll be going on sale yet, but it's due to hit shops later this year for €159. That converts to around £125, $210 and AU$225.
That does mean, of course, that you'll have to shout your conversation into your wrist as you walk down the street, as well as have everyone around you hear what's being said. It's not ideal for private conversations.