Sportswear company Puma has released a phone. Yes, a phone. Check out CNET's hands-on photos from Mobile World Congress 2010.
Manufactured by Sagem, the Puma Phone features a 2.8-inch, 240x320 capacitive touch screen and measures 4 inches tall by 2.2 inches wide by 0.5 inch thick and weighs 4 ounces.
The UI features a red background and bold icons. You can customize the home screen with several shortcuts. To do so from the main menu (shown above), simply do a long press on one of the icons, and it will automatically show up on your home screen.
Given that Puma is a manufacturer of sporting goods, it's not a huge surprise to see that it worked that element into the phone. The Puma Phone has a GPS run and bike tracker, a pedometer, and a yacht compass.