Porn is popular, but it's not as profitable as it used to be. The industry's solution: Use virtual reality to create experiences so mind-blowing that you'll pay for it.
Anna Lee's company, HoloFilm Productions, began shooting VR porn scenes last year, including ones with actress Brett Rossi. Virtual reality, Lee says, "is the next progression of everything [in] entertainment. It takes the viewer to another level.
Her company is among a half-dozen at this week's AVN Adult Entertainment Expo in Las Vegas turning to VR as the future of porn.
Holodexxx is another virtual reality company at the porn industry's annual AVN Adult Entertainment Expo this week in Las Vegas. Holodexxx co-founder Craig Alguire says his company is merging porn with gaming.
Can VR get you to pay for online porn again? Daniel Abramovich, a director and producer with aptly named VRBangers, says yes. "You wear the headset, and you really feel like you're really there with the girl," he says.