15 sights at Cannes you won't see at SXSW (photos)
The Cannes Film Festival and SXSW share some similarities. Both are media fests, draw large crowds, and feature film screenings. But just as a $5,000 pair of Berluti shoes aren't a pair of well-worn cowboy boots, the French Riviera isn't Texas.
Whether it's super cars, motorcycles, yachts, or ordinary items covered in gold and jewels, such big-ticket toys were on display along the streets of Cannes during the 12-day film festival that ended yesterday.
For example, the U-Boat Worx Personal Submarine sells for up to $1.5 million and allows recreational divers to go down as far as 100 meters.