Seems that naming tech products is like finding a .com address: �The good ones are all taken.� I�ve got proof.
I�m B.C. with the Top 5 Worst Named Tech Products, Pt.
II: The list has grown since the last time we did this.
#5 is Cisco Cius.
It�s kinda clever in a cloyingly cute sort of way that eventually makes you mad the third or fourth time someone asks what you�re carrying and you have to say it.
It�s a tablet that is centered around Cisco telepresence, WebEx meetings and �transformative business software applications and software management� which sounds awfully boring for something called Cius.
#4 is George.
Now, if you�re of a certain age or familiar with rat pack slang, you think I�m talking about your Bird.
In fact, it�s something bigger: A really good iPod dock music system from the also clumsily named Chestnut Hill Sound.
I�m told that �George� was chosen because this was their first product, like Washington was our first president.
Clever.
Or not.
#3 Casio G�zOne.
Wow, what a mess.
I still don�t know how to pronounce it, so I�m guessing G ZONE.
But I�m probably wrong and it probably doesn�t matter since nobody�s in the market anymore for phones that look like G.I. Joe accessories.
#2 is the Tivoli Audio iYiYiYiYi.
These guys usually make some nice looking, well named, understated gear.
This is none of that.
Our review calls it attractive, but that�s back when we had a blind guy doing audio reviews.
It has no bass & treble controls, and goes for $400.
That�s how they get you to say the name.
#1 has got to be Qwikster, Netflix� overnight debacle.
First of all, why would you take the SLOWEST of your two video platforms and call IT Qwikster?
Second, why would you name a DVD video service something that makes no reference to movies, DVD�s, video, television or your existing globally known brand name?
And third, why would you not check first if the twitter account of the same name isn�t already owned by some guy with a pot smoking Elmo as his avatar?