We had lunch at a fully automated restaurant
[MUSIC]
Hey guys, my name is Stephen Beacham for Crave and I'm here at Eatsa, which is a fully automated restaurant that just opened in San Francisco.
So I'm here with the CEO and co-founder of Eatsa, Tim Young, who's gonna tell us a little bit about the restaurant.
So tell us about the concept behind eatsa, and how you guys came up with the idea.
Yeah, so we wanted to build a concept that was bringing the speed and affordability that you might find at traditional fast food, which might have things wrong with it, but its price points are right and the speed is right, and bring that to a food that was both nutritious and super delicious and flavorful.
And that is eatsa.
So, once you've placed an order, how long does it take for your food to come out of the cubby?
So, I mean it, on a heavy day we're thinking it's about probably three to five minutes.
But on a light day, we're actually able to prepare the food in probably 60 to 90 seconds.
When they walk in store they're gonna see nine iPad kiosks that they can walk up to.
And they're able to place their order on those kiosks.
Once they've completed their order, they'll walk over towards where our cubbies are, which is where the food comes out.
And above the cubbies is a large status board that will say all the different orders that are up and where to find them.
So Tim Y. is in Cubby 3. You can look down, go to Cubby 3. You'll see a graphic displayed on the actual door.
It'll say your name.
As well as the fact that it's cubby free.
You tap it, you get your food, and you leave.
So one of the pretty unique elements in our store is the cubby.
And so on the door of the cubby is what's called a transparent LCD.
And effectively it's an LCD that you can see through.
And so what we've built is a way to see not just the digital representation of your name, But you can actually look in and see that overlayed on your food.
And, quite frankly, we've been noticing, our customers are pretty delighted by it, so we're really happy with how well it's been received.
One of the key reasons we wanted to use technology to automate ordering, besides making it a more efficient process, is we're actually able to get to know our customers Customer.
At your average fast food or fast casual restaurant, that cashier isn't necessarily able to remember every customer that comes in the door.
We're actually able to remember who you are, what you've ordered in the past, so that we can make it much faster for you to get your favorites with one touch ordering.
So as we were building this, obviously a lot of people equated us to things you might see in Japan, the automats from back in the 50s.
There were a lot of sort of correlations made, and absolutely we did our research.
I'm not gonna lie.
There was a Ton of research that went into building this experience.
It didn't just happen.
So we absolutely looked at things that were successful in the past.
What were the pieces of that that were successful?
What could we do better?
How did it fit with our freshly prepared food?
Because a lot of concepts like this are not about Freshly prepared food that is made to order, but we are and so we wanted that experience to evoke that as well.
Because it's absolutely important that our food is made to order and super delicious.
[MUSIC]
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