These days the tech industry is flaunting it's curves, I am Bridget Carey and this is your C-net update.
Just when you think you have seen everything in a smart phone, Samsung has come out with a whole new design to standout from the crowd.
The company unveiled the Galaxy Note Edge, which is essentially just like the new Galaxy Note 4.
But the right side of the screen edge curves down to create a separate side display.
The bend in the screen contains its own touch controls, app shortcuts and notifications.
You can interact with them without leaving the window you're on.
It can show a Yahoo Sports sticker or a list of trending Twitter hashtags.
Camera controls pop up when the app is open, and you can pull up sketching options when you're using the stylist pen.
If the Curve isn't for you, Samsung also unveiled the Galaxy Note 4. It's the latest phone table hybrid with a 5.7 inch screen.
If you like your phones extra large, this screen is a higher resolution and it charges faster than the previous Note.
The stylus has double the sensitivity and allows for more drag and drop controls, And you'll notice Samsung takes a small step into a metal design with the outer frame.
The backing is still plastic.
It comes in black, white, gold, or pink.
These phones will come out later this year with the pricing announced later.
And if you decide to get a Note 4 you could also pair it with Samsung's new gear VR, it's a virtual reality headset that was built in partnership with Facebook's Occulus.
You just snap the phone inside, the controls are on the side panels of the eyepiece.
Reporters were shown demos, including footage of a Coldplay concert.
And some animation of flying through space, but am not sure how long you'll wanna play a game this way before it gets uncomfortable.
Samsung has also been demoing its new curved screen Gear S smartwatch.
Which we learned about last week.
It's the first watch with its own SIM card and data plan.
That means you can actually send texts on this if your finger is so up to the pecking challenge.
Samsung promises there will be 1,000 apps for it when it launches, and the battery may last you up to two days at best.
Is also a snap on battery charger if you gave it a boost while you are on the go.
Now Samsung is not the only company showing off new products.
There is an abundance of new gadgetry been announced this week as the ISA tech conference takes place in Berlin.
Sony is showcasing a new fitness band with an e-ink display, similar to what's on a Kindle.
It's called a SmartBand Talk because it also makes and receives phone calls, using a built-in speaker.
But it needs to be wirelessly connected to your phone.
Sony hasn't given an exact price yet.
That's your tech news update.
Keep your [UNKNOWN] to c net for continuing coverage from the I-S-A tech show.
From our studios in New York, I'm Bridget Carey.