Nike self-lacing sneakers are real on Back to the Future Day
Culture
I have to tell you about the future!
I'm Bridget Carey, this is your CNET update.
[MUSIC]
It's not every day that tomorrow becomes today, but here we are, October 21st, 2015.
It's the date Marty McFly visits In the movie Back to the Future Part II, and the world went wild on Wednesday for the nostalgia of a future that was dreamed up by a movie made 30 years ago.
And although we are not living in a future exactly as the movie predicted, perhaps this is just an alternate timeline created by Biff Well there is plenty of technology from the movie that is common place today.
Just like Marty in his future home we can video chat on any screen in the house.
Jennifer opens the door with her thumbprint, and you can install fingerprint locks today for your home.
As well as use prints to pay for things at the store.
Companies are making all sorts of headgear that's connected to our smart phones.
So we can see who is calling and use voice commands to control things.
Like the visors used by Marty's future kids.
And just like the flying USA Today youth camera, it's no surprise to see a news outlet put a camera on a drone.
And what about walking your dog with a drone?
Although it's not possible yet, some people.
Have tried to make it work like in this video that went viral last year by New Yorker Jeff Myers and his very obedient golden retriever.
With all the fandoms surrounding the movie, brands are milking the mania squeezing every jiggle walk they can out of it.
Pepsi sold bottles of the fictional Pepsi perfect soda that you see ordered at Cafe 80's.
Making only 6500 available.
And at $20 a bottle these collectibles sold out instantly but fans were raging about how it went on sale before you could even find it in an Amazon search.
The Amazon page is filled with low reviews over the lack of communication about when you could buy it.
Nike got the geek-verse buzzing with the debut of real self-lacing sneakers.
First there was a cryptic tweet sent to Michael J. Fox.
Then Nike told reporters, That the Power Lace Air Mag sneakers were in New York City.
And the Michael J. Fox Foundation tweeted this image of the actor wearing the shoes saying that they are real and coming in spring of 2016.
Nike has created non-powered versions of the shoe before which go for as much as $16,000 on eBay Just think how much people will pay for powered laces.
You can grab a copy of the USA Today newspaper from the movie on Thursday.
That's because the issue shown in the movie is dated October 22nd.
And USA Today is printing a special edition cover for newsstands on Thursday.
USA Today also changed its logo on its website to match the one from the movie.
And the ride hailing app Lyft ran a promotion in New York City where you could get picked up in a DeLorean.
Unfortunately, today, where we're going we still need roads.
But, you never know what can change in the next 30 years.
The future is whatever you make it, so, make it a good one.
For cnet, I'm Bridget Carey.
See you in the future.
