Loot Crate co-founder talks subscription nerd swag (Tomorrow Daily 310)
43:30

Loot Crate co-founder talks subscription nerd swag (Tomorrow Daily 310)

Culture
On today's show, we deep dive into the swift proposal to build an underground cargo tunnel, the Astute X Phoenix Exoskeleton, and of course, my favorite story of the week, cultured meat from Memphis Meat. [LAUGH] We've also got guests galore, including the co-founder of Loot Crate and the future of computer workstations. You're going to want to see this. That's right. You are going to want to see this. So start watching. It's Tommorrow Daily. [MUSIC] Greetings citizens from the internet. Welcome to Tommorrow Daily, the best talk show in the known universe. I'm Ashley Esqueda. And I'm Jeff Cannata and it is deep dive Thursday. So we've got Pew. This discussion is on for some cool headlines. He's still looking at me- Let's do it. [MUSIC] All right. So, for story, first things first, we gotta talk talk about underground cargo tunnels.>>Yeah, I think this is cool. Where they are going they don't need underground roads. It's not in the air, it's under the ground.>>You need road, they need them underground and not for you or me.>>This is wild. This is a solution to prevent more>>Traffic.>>Exactly. On the roads. So what they are going to do is have these distribution centers, they are going to put them in these trucks, as we're seeing, the truck are going to drive To underground tunnels. By themselves. They're autonomous. Yeah. Little pods. And then they go into basically what are like train cargo containers. Yeah. That will, but that will go under the ground. Check this out. This is the whole, this is the idea that we're watching right now. It's like they all kind of Understand where each other is and relative to all the different cities and everything. And then they're also saying that for smaller packages, they'd put a little tiny monorail. So you can see, there's like a line about the little pods with the little boxes flying above them That's a little monorail for a little above ground monorail for these small packages. And then they would get to the next city, go up to the next way station, drop off the packages that need to be delivered, and then smaller vehicles like mopeds, couriers, things like that would take- Drones. Drones, would then take those products out and deliver them to the people in that city. So okay. Let's discuss. Let's deep dive into this. Yeah. We did some more research Apparently first up they want to start in four cities in Switzerland. They want to do a, the network will be between four cities. And apparently all of the politicians in charge of each of those cities are in favor of this system, they are for it. Well I think, I'm for it. I think I would be in favor of this here even. And the way to take intercity, interstate trucking off the roads, put it underground, automate it, make it a lot safer, one would think, although I don't know about earthquakes, maybe that's That's a problem? That seems problematic. Maybe not in Switzerland. I don't think I've heard of any terrible earthquakes in Switzerland. I'm talking about here. Maybe not here. Let's do it here. Maybe not. Well, we have subways, so I mean, we could reinforce them. Yeah, that's right. I think this is a pretty brilliant solution. Leave it to the Swiss to like, think outside the box. Literally. Truly. Yeah, truly outside of the box. You guys have a lot to say about this. I have to say, we've never gotten so much feedback, about one story in one week. Tom wrote to us and said that underground cargo transport idea, that was taken from a Dr. Who episode five years ago. Interesting, but not new. And then, Dustin wrote in and said removing congestion on busy cities. Great way to help both human drivers and self driving cars navigate safely. Well, the only reason they did this is because the series of English telephone booths that would travel in time didn't work. So- Yeah, so now they gotta have- They're looking at all the ideas from Dr. Who to try to get- New ways. Yeah. New ways, they tried really hard to create TARDIS But It didn't work. It didn't work out. John wrote in and said a cargo land-sub network! Elegant! This is why innovative tech gives me hope. Surprising & audacious problem-solving. That's how I feel. Great, great. Like this is the way we should be tackling problems. This is a Let's just go bigger, go bigger. Yes, go bigger, go underground. We have the technology, it can be done. We can build it better, longer. I mean this is going to be extraordinarily expensive. But we were talking about this- We have billion dollar [CROSSTALK] But what you do is you get the companies that are going to use it to help fund it, and if they decide not to, the you charge rent for the companies that want to use it- To use the tunnel, right. To use the tunnel. So it pays for itself. Problem solved guys. We solved it! You're welcome. You are so welcome [UNKNOWN]. We have more feedback from this HeyTD. Danny wrote "Underground cargo system should be good in a city like Hong Kong because our streets are too busy. Put the cargo underground are good ideas. Putting the cargo underground is a good idea. Yeah. And then Rony wrote it and said underground cargo means faster delivery, I'm all in! Think of the possibilities! Faster Amazon prime shipping! And then lastly, which I thought was a very eagle-eyed sort of notice on this Excuse me. Bryce wrote in and said underground cargo isn't new. Walt Disney thought of it years ago. Let's relook at all his ideas and there's his presentation for Epcot, where he actually has an underground lane underneath Epcot. Where there is a transportations or freeway. I mean Disney did it. Didn't know that it would be self driving and autonomous but hadn't idea for a shipping only lane underneath the city. Wow. The city of tomorrow. That's pretty cool. So this is an old idea actualized with new technology. Indeed. And I think that That is the kind of thing that technology allows you to do, is you take these old concepts that seemed science fiction and make them real. And yeah, it's gonna be expensive but I hope they do it, I think that's cool. I agree with you, I'm the same where it's like you, either you're a shipping company who buys in now ahead of time and then you get revenue based on shipping companies who did not buy in. And then now have to pay rent to be able to use the system, but that's just me. All right, you ready to talk about the exoskeleton? Yeah, I think this is a really wonderful heartwarming tale. [LAUGH] There's a new development. Of hope. We talked about the Suitx Phoenix Exoskeleton this week and this is a This is an exoskeleton, a robotic exoskeleton that they are saying will be cheaper than most of the competitors. So for example ReWalk is about $70,000. Yeah. And weighs quite a bit. This is half that, almost cost wise, it's $40,000, that's what they're aiming for. Well the goal is to- And here it is. This is the new, this is the actual version This is brand new video that was out this morning, they sent it to us. Pretty cool. Their goal is to get this down to the price of an electric wheel chair, so there really is a viable option for people to decide whether they want to have a wheelchair or be able to actually walk. To walk. And this is, I mean, how can you not look at this and be inspired. This is pretty amazing stuff. Yeah. So he's actually controlling the legs Through the crutches. Yeah, there's buttons on the crutches that actually indicate whether he wants to take a step with his right or left leg, which is why he has crutches. And the robotic exoskeleton helps him walk. In the video he also drives. He gets in a car. Yeah, yeah. And he's able to drive away, which is amazing. Also, he has sweet kicks. He does have sweet kicks.>> He has some rad shoes on. If I'm not mistaken, this guy in this video has actually been working with U.S. Bionics. He's a guy who when, I believe he was 15, he was in a BMX accident. And wants to push himself, like, physically, cuz that's what he used to do as a BMX rider, to. And now that he has the availability of something like this, he's really interested in making it work and pushing his body to the limit and really doing his best to get out there. But one of the things that he said that I thought was so interesting was he said, even if I don't use these all day, every day, It gets me out of the wheelchair and people have who are in wheelchairs, if they're in them all day, they can get sores. They can have, and obviously, atrophy is a problem so this would be a thing that would be So beneficial to so many people. Yeah and he's completely self sufficient in this way. I mean, nobody's assisting him in any way. He's completely, there's a level of freedom that's pretty inspiring and cool to see too. Yeah. You can imagine that this tech is only going to improve from there- And get cheaper. More stable and more inexpensive And allow it to be open to a whole wide range of people that really can't afford to have bionical limbs at this point. Yeah. Really cool. But I mean, at this point maybe who needs bionic limbs when you can have an exoskeleton? Yeah. I mean I'd It's pretty amazing. It's awesome. This is one of my favorite stories of the week, for sure. It is truly inspiring. And US Bionics, they're all in Dubai right now. Getting ready to compete in the UAE AI and Robotics A word for good. A word- [LAUGH] A word for good award? I love it. So they're semi finalists and the finals are this weekend, so good luck to them. Listen, I don't know who else has entered. And I don't care because I hope they win. Yeah. I'm just so inspired by this it's been an amazing thing. I want to use it just because I'm lazy [LAUGH] just to not walk on my own. Be ashamed of yourself! Be grateful you have working legs, Indeed. Okay, last story, let's discuss, I've been dying to talk more about this [CROSSTALK]. We'll talk about Memphis Meat. Memphis Meat. This is a synthetic meat, made from entirely non living. That's not true. Well it was never an animal is what it is. They take the cells from an animal and then they are able to culture meat. None of that sounds delicious. You're wrong. He drew a pig on a white board, so maybe it's like. It's a happy pig. I want Meat from the cells of a happy pig who will not be slaughtered. That sounds pretty great. Look at how good that looks. Yeah. That looks delicious. Yeah. They got beef hot wings. They got hot dogs. They got meatballs. They're doing all kinds of Stuff. They have their Demo Days right now in San Francisco and I am so sad we're not there. So these are cells that are taken from something that was alive and then grown in a petri dish. And then they culture them into meat. Yeah. It sounds like this is amazing. No, it is not not amazing, you're right. It is amazing. I'm in. She ate it. Yeah, [UNKNOWN] Yeah.>>I hope it's not like Vitameetavegamin where she like eats it and they cut away real fast and she's like whoa, this is terrible.>>[laughing]>>Now I have heard from a few different people and after doing some research that these lab maid or I call it a science meatball.>>Yeah.>>But these science meatballs or these science meats Are very kind of flavorless. They lack a lot of flavor because, there's no fat. Right. So, would they have to add fats in later? Would they, Have to add artificial flavors. But, well not artificial flavors, but here's the thing. LIke, think about maybe, you add in, natively. You add in the flavor of garlic? or butter. Marinated in something. Yeah, you can marinate it in something. Producer Logan asked a really interesting question that I would love to know the answer to, is this meat when it's raw, this cultured meat, is it safe to not wash your hands after you handle it? Probably not. I would imagine not, but But what if it was? [LAUGH] Wouldn't it be amazing? You're just like- Also right now this is extremely expensive to do, right? I'm sure. This is not an affordable solution yet- Yet. But- We're getting there. At some point, this may be the future of meats. Here's where it's inspiring Global warming. A lot of the problems on our planet are because we have such large cattle population. Large-scale agriculture. That are very inefficient energy-wise when it comes to the amount of land and grass they have to feed on compared to the amount of food you get out of them as human beings. Also the methane that they produce is really harmful to the environment. All of these things, if we can reduce the amount of cattle that we need to create, that we need to farm on this planet, it's a very positive thing. So I'm in favor of that. What I am reluctant to say that I'm in favor of is eating the synthetic meat. Here's, okay, so with the sustainability thing, but wouldn't you want to help the planet by eating. Yes. [UNKNOWN] I wanna do my part. Do your part okay. That's why I don't eat beef. Here's the, okay I thought this was an interesting factoid about this. It says while generating one calorie from beef, this is from thegoodfoodinstitute.org by the way. While generating one calorie from beef requires 23 calories in feed, so one calorie of food that you're gonna eat requires 23 calories in feed for the cow. Ridiculously inefficient. Memphis Meats wants to produce a calorie of meat from just three calories of input. Yeah. That's better. So they're saying it'll be free of antibiotics, any other contaminants, pathogens. Like you hear a lot about To keep these large swaths of livestock alive, you gotta give them lots of antibiotics, they can get sick really easily and that's the same that makes us more susceptible to super bugs because we're now eating things that had antibiotics and it's a whole thing, it's a whole chain reaction. Honestly, I'm in, I wanna try it. I already emailed them. I'm like, if you're in LA and you have a food sample, bring it to the show, this is your challenge- We wanna eat it. I wanna choke it down, I mean, enjoy it. You wanna try it out, you mean. So we have three really [UNKNOWN] and then we'll take a quick break. Linh wrote in and said, so long as it's safe, hell yeah. Ideally, ultimately cheaper and friendlier for the environment. For sure. Corban wrote in and said, My thing about meat is if the dog won't eat it, I won't eat it. [LAUGH] Gotta pass the dog test. That's how we'll know if this stuff is good or not. Gotta pass the dog test. Have they thrown it to a dog yet? Is there any video of throwing it at a dog To see the dog was like [SOUND]. I'll bring my dog in and we can try it at the same time. [LAUGH] I'm not gonna eat that. Look for that on a future episode of Scooby Doo Apocalypse. [LAUGH] Then SpikeTiger wrote in and said hopefully it's better than the protein burger they tested last year which was the one that they grew In a petri dish and I believe Sergey Brin had, Sergey Brin from Google, had invested like 330,000 dollars in like Yeah. that group. It was like an 800,000 dollar piece of meat. It was a very expensive cheeseburger. Yeah. Maybe the most expensive Extensive on the planet. [LAUGH] But on that note, we are gonna take a quick break. We'll be right back with Matthew Arevalo, the cofounder of Loot Crate, we're gonna check out some of the stuff that's been going on. They just announced Loot Gaming, so I'm curious to hear more about that. And Loot Pets. [SOUND] And Loot Pets, get out. Yes, Loot Pets is real. Jeff can add a Scooby voice, even more real. [LAUGH] Do they have any copyright for that? I'm scared now. We have to call up our lawyers. Unspecific cartoon dog voice. Unspecific cartoon dog that solves mysteries voice, but stick around and we will be right back with some more Daily. [MUSIC] Welcome back to the show. If you are a geek you are probably familiar with Loot Crate. And we have one of the co-founders of Loot Crate with us here today, Mathew Arevalo. Thanks for being here. Thanks for having me, appreciate it. You guys have some awesome, well let's just start talking about what Loot Crate is. Now and has been. It's a lot because we try and make it like a whole experience you have every day, but at it's base we're a subscription box company that curates a box around a theme across different types of genres, our most popular being about a half a million plus in 28 countries. They get the core loot crate. For around $20 a month in the U.S. we ship you that box and it's usually full of exclusive items, useful gear, apparel, accessories. Just kinda something to celebrate that kinda pop culture fandom. So it's like a geeky box of fun. Mm-hm. How do you guys decide what goes in a box? A lot of the stuff is tied directly to major entertainment releases. We just did an invasion themed crate For January, where we had exclusives from the x files. So we had a tee shirt through a partnership with thread list that was like a user designed shirt that got the most votes. So you got to be in the lucre, get on that backs of those hundred thousands of Of people. And then we obviously had other stuff like Space Invaders. We had some art prints from War of the Worlds. Those are great. So we kinda just put it all together into a curated theme. So, it's usually around major beats. So you can imagine With the 60th anniversary of Star Trek this year. As well as some of the major Deadpool Marvel movies, video game releases. That's what you're gonna see in the core crate. Yeah, let's open one. Shall we? Yeah, let's open LootCrate. So this one is from October, right? Yeah, this is the time crate. So we knew with the anniversary of Back to the Future, we had to have something to celebrate it. So we did this exclusive Doc Brown figure. So cool. This is a tiny, tiny cute Doc Brown, who actually, I have this Crate, and this Doc Brown sits on my desk, one just like this one. And then we worked with one of our partners, QMX To create this hover board. So this is actually a one fifteenth scale replica. This is the coolest thing I've ever seen. Directly from it. Look how rad, look how rad that is. A tiny hover board, that you can do your finger jamming on. Well yeah of course. That's what you got to do. And it's got a mirror underneath so it looks like it's floating over water. Yeah, like it's suppose to. Yeah that's great. So this is an example of an item that we worked with a partner to create. We came up with the idea, we went back and forth. And so you can be the biggest Back to the Future fan on the planet, you will not have this item unless you were a subscriber or obviously there's an aftermarket. Sometimes people sell stuff on eBay and everything. Right. But if you want this kind of quality stuff You have to get the crate because we very rarely have it available anywhere else.>>You guys are not only actually cultivating items and finding them in different places, you're creating one of a kind stuff.>>Absolutely.>>Yeah.>>And we're lucky in the three and a half years we've been around We have really strong relationships with Legendary and Marvel and Disney as well as Activision, Naughty Dog. These companies see this as a way for them to be able to really celebrate the fandom around their franchises. So we just recently announced Luke gaming. At PAX South. Yeah that was big news. Yeah that was just last weekend, so the big news is, so like you said with Loot Crate it's about $20 in the US to ship out, this is going to be a little bit more premium and I'm actually really excited to see what you guys end up doing with Loot Gaming, because there are So man amazing franchises in gaming that really have these sort of like higher end objects that you could replicate or things like that. Mm-hm. I mean one of the ways to describe the service is to answer some of the questions people have about it, right? Which is is this just the gaming stuff that was in here, but now in a different box and there's more of it cuz it's more expensive. No. Is it gonna take away from the core Create? What we've done is, just like with [UNKNOWN] Anime, we're really celebrating that gaming passion, which is very broad, right? Gaming from Candy Crush to first person shooters. It's a big thing, and so the reason why it's taken us this long to kinda really introduce this service. We wanted to do it right. We are geeks and gamers at heart. A lot of our influencers are. We wanted to make sure that this is something that has it's own tone, its own feel, and it's really special. We announced that the first box coming out, which people can sign up at LootCrate.com/gaming. They can put their email address in to be notified when it goes on sale this spring. But, we've got Exclusives from Microsoft and Halo, Capcom, Streetfighter [UNKNOWN] Skyrim with some others to announce. But again just like this you can be the number one street fighter fan, you don't have this Halo, super fan. This is an entirely new item. And that's by working directly with these companies. We have some digital Components that make it a little bit more about gaming. We have a new pin program, that kinda like collectible coins. Right. First, so when you guys frist started, we started shipping little crates. Maybe not right at the start but pretty shortly after you started shipping a small, just round metal pins that said, these months and here's the theme name. Little orange buttons. Just the people sending. Little orange buttons you could rep that this is how many boxes that I ordered. So now, starting this year you guys have started actually making custom pins that go with the theme of the box. Just knowing how How crazy people are about, for example like Disney pin trading and also at Penny Arcade the pin trading is a really big thing. Were those things that influenced your decision to go in that direction? Absolutely, we've been talking about it for a long time, but we wanted to make the pins a little more special than just being indicative that you bought that month. So the first January and February ones Kind of our take on our loot crate box. The one for this month in February is a crate kind of like in that dead theme, the invasion one was a giant crate with arms outstretched looking like it had landed on Earth. Moving forward we're going to work with franchise partners to have the pin be something from their licensed IP so it's not going to be all about loot crate, you might see something that's from Halo or Tomb Raider. But what we've done is we've also worked it out so that you get digital content associated with that. Yeah, I'm very curious about the digital aspect of this. Is there a potential to actually unlock something in a specific game? Absolutely, and the current core Crate is comics and movies and also gaming. But what we're focusing on with the Loot Gaming brand is Longer term discussions to where you can think of something like a connected apparel maybe or digital apparel where, you might be able to wear a shirt that has an armor for a Halo character on it. But that armor is only available for you to unlock in a game if you are a Luke gaming subscriber. I see. If you're wearing- If you're wearing this shirt, you have to be constantly wearing this shirt. So you have to just connect. [LAUGH] Scan you. Like you're like you're wearing the [UNKNOWN]. So it's more than just like cosmetic changes as well. We're working on ways, like how do you get early access to gaming demos or betas and things of that nature. This is [UNKNOWN] anime. So this is [UNKNOWN] anime. So something very similar I would imagine in Tone to Loot Gaming, where this is very specifically designed to appeal to anime lovers. Correct, yep. So, this is one of the shirts. A lot of them have shirts. It's been kind of a challenge, because we don't wanna go with the regular just The popular animes that are on TV right now is kind of in the US. We're kinda going deep. In fact, Mandy, who is one of our buyers, she's in Japan right now at a trade show. Wow, okay. A scarf. Yeah, so this is actually worn by a character in an anime fairytale. But you can feel the quality of it. It's completely licensed. It would be easy for a company to emulate the pattern and knock off. We want people to know that we're working directly with the companies to make sure that these are things that you can't get anywhere else. Yeah, yeah, very clever. Let's just stop everything and talk about the Kingdom Hearts pewter keyblade key ring. I'm into that. And of course, what anime box would be complete without sugar. [LAUGH] It is just plain sugar. It's adorable little sugars. It is just sugar. So cute. I love it. One thing really quick, if I can take a look at it. Sure. This really quick. So we also are doing, we have a magazine that comes in the main crate. What we're doing with Anime crate is kind of celebrating that culture where we have a piece of art work that's made exclusively every month around that theme. So this theme I believe was Enchant. So we have this character that we've created and we have her in different, different Scenarios. And then on the back we kinda just tell you What's in the box. All the stuff that you can get out. Yeah. Cool. So it's kinda like sending yourself a little mystery present every month. Right? It's a treat yourself. Yeah. . I mean, who doesn't wanna get something every month in the mail? Yeah. Sure. That's a surprise. We've been very thankful that the extra stuff that we do around the box. We do a theme video [UNKNOWN] active at a lot of events. And, we're more than just a product company, we're a tech company, we're a startup. So we do analytics and data, like we're constantly listening. We have a huge social presence. And it's all to make sure that like our service continues to evolve, and to what our looters, our community desires. Yeah. We used to have kinda six to eight items in a box, and sometimes it'd be like okay, let's add this here, and that there, People told us they wanted quality over quantity. This box here, one of our highest rated ones, four solid items. Each one from the Sonic Spork to the shirt. [CROSSTALK] These figures, anyone of these things probably have a retail value of at least $10 on their own, or more because, it's an exclusive. I mean, I can see people waiting To buy this at Comic-Con and pay 20 bucks easily. Sure, yeah. Sure. In line. We're asking for $20 US including shipping, so it's because of the buying power that we have of how large our community is, and. Right. We've been very thankful To have such an engaging community. They talk with us. They let us know what they want. And when does Loot Gaming launch? So we're announced this spring, so right now you can go to lootcrate.com/gaming and you can put your email address in and be one of the first to know. The founding crate is gonna be in limited quantities, so we know it's gonna go fast. All the other boxes, like the Core loot crate, Loot Anime Our apparel line, Level Up. All that information's at lootcrate.com. And they have different dates of when signups are. But just like any of our products, one thing that we celebrate is everybody pretty much gets their boxes within a short span A time. So we had people taking photos of themselves wearing the scarves- Right. Holding up the Doc Brown- Yeah. That's part of the Loot Crate experience. Yeah- It's not just you order a box and in two to three weeks it might arrive at your house, and then you take a snapshot and share it We would all as subscribers, get our boxes around the same time, and then come into work, and be like man, did you get the shirt? And like take photos, and share online. It's a shared experience. Right. And like, one of the things that I've always liked about it is, on the inside of the box, a lot of times, when you unpack the box out, you can actually use it as like a Set or you can use it as a photo backdrop. You guys have actually, I wanna talk a little bit about the social aspect of it because [UNKNOWN] for me is one of the most social subscription box services, I mean I would say it's the most social that I've seen. And that's actually been a big part of your You're gross has been unboxing videos by influencers. People, like you said, that shared experience of that encouragement of hey let's all share that excitement of getting a Doc Brown, a custom Doc Brown. How long or What caused you guys to sort of be inspired to that end? Like, what brought you to that as a business model? I mean, subscription boxes were around before LootCrate. They were mostly samples. Have a bar of almond soap. Or even like beauty samples. They had food, they had really cool stuff. My partner and co-founder, Chris Davis at a Los Angeles kind of like startup hackathon weekend. A startup weekend. Pitched the idea. He came in. He was like, my brother does YouTube videos and does content. He had a background in retail and in food products and sales, and is now our CEO. And he sat down and in 54 hours, we had our first subscribers. You know I basically contacted, everybody I knew in LA. You know hey Chris [INAUDIBLE], I just, you know anybody would be like hey like, you know I, we've been friends and buddies for a while. I really wanna win. Can we, can you help me get the word out there. We didn't win First, second, or third. But we were the only company on stage to be like, instead of a concept, we actually have a working website. And in 30 days, we're going to pack a box, and we're going to ship it out. And we did. They used to be- That's awesome. Just white boxes. They were little white boxes, right? And we would hand-stamp them with like a rubber stamp we got someplace on Melrose, hand-stamping each box. Now As she said, everything's bespoke. So boxes go big and small. The interior is all different. You can't judge a Loot Crate by the size when you see it in your mailbox because it could be full of double the value than you think. We've been able to do that because we don't outsource anything. Right. All of the support. All the community events. All of the operations and everything is all done in house, and everybody just loves their job. That's cool. It makes it real easy. What's your favorite thing that's ever been in a Loot Crate? I say this every single time, but it usually is. It's usually an item that we haven't shipped yet. Right? So. Well that's a tease. Right? [LAUGH] We can't talk about it. It's one of those things where I think loot gaming, for me, my introduction to pop culture was mostly in the comic realm. I didn't go deep, I couldn't tell you about the supernatural or this X-Files episode called this. I couldn't go that deep. I'm a little deeper in the gaming culture. So I'm excited about the gaming stuff that we have. 2016 We sponsor e-sports teams, we participate in a lot of college events. It's gonna be, we're looking at VR augmented reality stuff as well. We did have a crate at one point where you can take an app that we had and point at it and see some augmented reality stuff come out of it. So we're gonna do more interactive and mobile stuff like that. So I think our best days are ahead of us. Everybody said For the past three months, that the boxes just keep getting better and better and better. Yeah, I mean, I've just, from the beginning, they've gotten, they've really just, they've exponentially been cooler and cooler every time. Like, even the invasion box was so neat, to be able to get the X-Files shirt. I was like, man. And it's not, here's the thing about geek shirts that I have a real problem with a lot of the time, is They're great, but they often don't fit. Right. And so you guys, Loot Crate offers an actual lady's size shirt, which is A+. And then also, you guys do special, you have Level Up, which is designed specifically for either a guy or a girl. You can sign up for a specific level of And it was really important for us to do kind of like performance tees and stuff, not that like swag tees you get where they're really heavy. And again, thanks to our community of over half a million people across our subscriptions It gives us the power to go directly to the cotton mills and say look, we negotiate deals, get the best quality stuff. So our Core Crate always comes with a t-shirt, the Core Loot Crate. Right there for $20 a month US and shipping You get a shirt you know you are at least getting the shirt and they are usually exclusive. They go up to XXXL, we have male and female, no extra charge for the higher sizes. XLs. And then level up does up to five XL but it's across socks, t-shirts, fashion accessories, and then premium wearables. Right. That's something we're- And then you actually even launched Luke [UNKNOWN]. Luke [UNKNOWN] That's a thing too. You got [UNKNOWN]. That's when they send you a puppy every month. Yeah they just send you an adoptable animal and if you really like it you You keep it. Maybe it's an iguana? They don't know. Maybe. They don't know what you're getting. It sounds pretty intimidating, right? Cuz you know, six months ago, we were just Loot Crate. Then we did anime and pets, and then we did level up and gaming, and we have some other special stuff we're gonna be announcing this year. It's important for people to know. It's not like we are taking resources from one place and putting them in the other. We're a growing company. Yeah. And so there's an entire team just on pets, and they know that world inside and out, and it's really fun to see like a Walking Dead like toy for a come from like just sketch to being approved, to have AMC, and be like, it's there. We do dog treats, as well, all made in America, all like low ingredients. The. We did these freeze dried beef liver, we called them Galactic Snaps, cuz the theme was galactic for December. And it was just freeze, cuz like freeze dried ice cream. It was just freeze dried beef liver, and the dogs went crazy. We do our- That's what you'd eat when you put your dog in cryo for six months on your way to Mars. You've gotta make sure your dog's Geek though. Cuz- One dog is not really [CROSSTALK] Cuz we do apparel, we do apparel. Jock, and then we got another one who's like i'm really into watching Dr. Who. [LAUGH] That X Files shirt we had in the main crate, the matching one came for your dog. That's awesome. But we also do things like that. We have a Space Invader leash, we did a Firefly bowl, we've done dog collars. You know, lots of really interesting things. Awesome. We're really excited for all things Loot Crate this year. Thank you so much for coming in and talking with us about- If you happen to leave behind the- All of this is available for you guys to leave here. Okay. Even better. [CROSSTALK] We have to pay for, not shipping, we just have to pay for the box. [LAUGH] Right. That's Matthew Arubala, the co-founder of Loot Crate. If you guys want to check out Loot Crate, it's really easy lootcrate.com. You just go there And we will be right back with a look at the Alt Workstation and are into it. So stick around, it's Tomorrow Daily. [MUSIC] Welcome back to the show everybody. I'm taking them mini hoverbird home. It will be mine. Don't try to ride it home though. My fingers will ride it home, though. Yeah, tat's fine, you can do that. In the car, just put it on top of your steering wheel. Get excited about it. [LAUGH] No, I've liked loot crate for a long time so it's really exciting for us to have the cofounder of lot crate to come in and talk about What is was like I said they were like handstamping the boxes and stuff. Pretty cool. Pretty awesome. Ok guys, we got to check out something we thought was pretty awesome.>> Yeah The artwork station which is an all in one solution for working, honestly I feel it's an all in one solution for gaming and an excuse for never getting out of my desk again. But. Yeah let's check it out. Yeah, we got to try it out. Let's take a look. We're ready to experience what it's like to work in the future, or perhaps if you're a Bond villain. Because we have the Altwork work station here. This thing is incredible looking already. Yeah. We have the CEO of Altwork, Che Voigt, with us [MUSIC] To tell us what those positions are. So we see four productivity positions. Standing, regular sitting, collaboration at the work space, and then what we call, the focus mode, when you're reclined back, and it allows you to be focused on your most creative, most difficult tasks. I like to call that mode [MUSIC] I'm taking a nap. [LAUGH] And pretending to work mode. I wanna see this thing in action. Let's check it out. All right. So we have a steel substrate underneath this desk. Uh-huh. And then we attach magnets to any keyboard, any mouse, to allow you to have that, but still have that capability. So you can use any mouse. You attack the magnets that come with it to the mouse of your choice And then it works. Wear a monitor, input device, and computer agnostics. More and more people are doing the standing desks and it really is good for your health, right? You actually are able to sort of not be so sedentary and get your blood pumping during the day as you're working. What we believe is movement throughout the day is what you really want. You want to stand for some tasks, you want to sit for some tasks. You want to be in focus mode for other tasks. we belive, you're most productive when your body's in the position for that task. Okay. I got to try this earlier, this is the first time for you. My goodness. Wow. That's pretty rad. Pretty good. Yeah, it feels like I'm on the Starship Enterprise. And it's gonna get better. Okay. As you go back the monitor stays the same height. Don't mind if I do. I could play so much [UNKNOWN] of the Storm like this. I, okay yeah. [LAUGH] Right before you got here I said the same thing. [LAUGH] I said I could play games all day like this. This is glorious! My God! [LAUGH] That's crazy that the mouse doesn't fall and the keyboard doesn't fall. Everything's just there. Dude, this is crazy. You look like an astronaut. I feel like the laziest astronaut. The laziest astronaut. [UNKNOWN] Yeah. Well, we do say that, if your plan to stay productive at work is to be uncomfortable, you should have a new plan. [LAUGH] That's a good point. Hang on, I'll answer your call momentarily. Well, no, there's nothing else to do. You push that one button and just keep going. Yeah. So cool. And so you don't have to put any mental energy. This is your first time doing it, so but for me I just do it. I don't put any mental energy into it. I'm completely engaged in the phone call. And it transforms into a standing desk. And it will go right back to what you programmed at his height. Absolutely. Man, that's cool. And just push this out and stand up. Wow! Pretty cool. So that is the Altwork Station. I was very impressed. You were impressed. Yeah. Well you looked great in the demo. I can imagine you using that on many different occasions. If you guys are interested in checking out the Altwork you can go to altwork.com. Thanks again to CEO [UNKNOWN] for showing us this fantastic demo and bringing this work station all the way to our offices. Yeah. That is it From the green room so back to you, us. Did you have fun? I did. I did. I mean that thing is not inexpensive. It starts at $3900. It does and you have to pre-order it and apparently pre-orders are already, I mean, months We're talking months in advance and I think they're delivering mid 2016, like around the middle of this year. I mean, it's pretty cool. It is pretty awesome though. I have to admit though, I got really scared when the screen was right over my face when I tried it. I was like, this makes me nervous. But it is a really sturdy desk and honestly if you have the extra cash, like. I wouldn't fault you if you bought one, that's what I'm saying. All right, are you ready to talk about what we liked this week? Yeah, let's do Into It. [MUSIC] I'm gonna go first this week. Yeah, I think you should. What are you into? I'm into an iOs, Android and or PC game called the Rusty Lake Hotel. I heard you talking about this on the Twitters. I was very excited about it. So my friend Susan recommended this and told me it was very weird. Which I always love, I love weird. And And okay. Here's the idea is that you're going to this hotel and they're all these guests like Mr. Boar and Mr. Deer and Mrs. Peasant and Ms. Pigeon. And it so weird because you have to go into each of this remnants it's like a point and click adventure A point and click mystery game and you have to kill everyone of the guests and then the next day you feed that guest that you murdered to the rest of the guests. [LAUGH] [LAUGH] What? I know. It sounds crazy. I can't believe I'm describing it thusly. But, yeah, okay so the first room I went into is Mr Deer and it's like you have to He wants a Bloody Mary, gotta make him a Bloody Mary, but then also you gotta kill him. So you poison him in the Bloody Mary and then you take the deer meat and then the next day when all the other guests are gathering for dinner, you give the deer meat to the chef and then the chef makes deer. It's super weird and twisted but Like cook the thief his wife and her lover. It's quite good. It's only two bucks guys, like just Just Kill the deer for $2. No, Mr. Deer had it coming. This is why you want synthetic meat so bad. Because- No way! No, I. This is the one thing that would argue against synthetic meats, because I had so much fun playing it. It's like, if you're really good at puzzle games it'll take you like an hour to finish, maybe two. If you're not good at them you will. I have found myself. I went through the game again last night trying to get all the stars. Cuz there's like extra optional bonuses that you can. What's it called again? It's called Rusty Lake Hotel. All right. It's really weird and good. Well it must be the week for puzzle games, because I am also into a puzzle game this week. Hopefully you've heard of it. It's called The Witness. It's out on PS4 and Steam. It is Jonathan Blow's new open world game that really is all about mazes. Yeah. See this? This is a maze and the entire game is solving mazes in a beautiful open world, but none of that sounds fun. None of that sounds interesting. None of that sounds Particularly compelling but guess what it is, it is extraordinary, the amount of different ways he finds to make mazes interesting is absolutely amazing. Amazing no pun intended, you could walk around [INAUDIBLE] you can get on a boat at one point, and your constantly turning on these lasers and linking the island together. The island is really beautiful But whats so cool is you basically undercover this sort of iconographic language that you develop that teaches you how to solve these puzzles. And basically what youve go is. An open world that's only locked away based on the knowledge you've accrued through solving other puzzles. So you can't solve puzzles far away on the island until you've solved puzzles over here in the island. Because you learn things along the way and you actually are understanding Seems a little bit like Myst-esc. Absolutely Mys, Riven, those kinds of games. Throw back to 90s. But it's basically a Metroidvania where instead of unlocking a new weapon to get you to a new part of the island, you're just learning something, you're just uncovering new knowledge. And learning this language of icons that he's, like what does a white square mean? A language of icons. But, my God, there's such, the feeling of discovery, of not just solving the puzzle, but why I solved the puzzle. Why that was the correct path along the maze. It feels like the best moments of Portal, or If you played Braid or- Interesting. You know on Portal when you solve a puzzle- That moment when you're like I'm a genius. Yeah. I'm a genius over and over in this game. Over and over. Yeah. Okay. I like it. I'm in. I've heard nothing but good things about it. It's really cool. For [UNKNOWN]. And if you can say iconographic, it's even better. Iconographic. Yeah.>>Speaking of iconic graphic, everybody, let's take a look at our phonetographer of the day. [music] Andrew, with the Nexus 6P, in the library, in the conservatory with the candlestick. No Andrew wrote us and said, hey guys, New Year's Day, 2016 in the Austrian Alps. Enjoying a beer, looking forward to the year ahead. Nexus 6P. Please feel free to use the pic. Smiley face. Gorgeous. Okay. Look at Look at that. Discuss this. Because first of all, the Alps might be the prettiest place on the earth. I don't want to be out in the cold but I like looking at that picture. Look at the, look at the parachute. Yeah, the people parachuting in the Alps. [CROSSTALK] Absolutely stunning. The Swiss Alps. They're in Austria now. They're in Austria [UNKNOWN] Swiss Alps which means they will not have a cargo tunnel underneath them. Well. At any moment, well not yet. Not yet. I'm sure it'll spread throughout the Alps. All the various Alps. All the different Alps that we know of. [UNKNOWN] That is it for your show. If you guys wanna send in your Phonetography like Andrew so kindly did, please feel free to do so. Okay, I should preface that by saying, we literally look at every picture you send. We just can't pick them all because you send a lot. And they're really good. Look at how cool that one was today. We picked the best of the best. Bring your A game, is what we're saying. We definitely want you to tell us what device you took it on Give us permission to use it on the show and also tell us a little story about why you took that picture and what it is. Yeah, all that good stuff and you can email at Tomorrow@cnet.com. You can also find us on the Internet, all the graphics are there for you. Please come harass us online- We love it But in the nice way- Yeah. In a nice fun way. We'll be back next week with the headlines throughout the week so don't miss it. And until then, be good humans. We'll see you guys next time. Bye. Bye. [MUSIC]

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