LG's best LCD TVs boast improved picture, lots of HDR support

So here we have one of LG's Super UHD TVs, new for 2017. Now this is not a OLED television which LG is known for. They have the best picture quality on the market. This is a less expensive television that uses standard LCD technology. But LG's talking about some new improvements they've made this year. This is their best LCD TV for 2017. This is the SJ9500 series, a little different from it's less expensive counterparts, mainly because it's really thin. If you look at from the side here, you could see almost OLED in thickness, but of course it bulges down at the bottom for all the electronics and connections you need. So in terms of picture quality, LG says it's improved the black levels on this Said to be less reflective and improve the contrast when you're watching in a brighter room. It also says off-angle video qualities improve a little bit, and it's got the color a little bit better. So in the past we've not found LCD TVs from LG to perform that well. Those improvements might change that this year. LG also says these sets can work with Four, count them, four, HDR formats. That's Dolby Vision and HDR10, like last year. But this year they've added Technicolor, and a new format called HLG. Neither of the last two have any content out right now. But the idea is to add those extra improvements for getting future compatibility when more HDR format does come out. Of course, these sets are 4k resolution, and you can see, styling-wise, they have this pretty slick little Sand here, it's very curved looking, of course TV themselves are completely flat. This is the most expensive, there's also a couple in the Super UHD line that have a little bit less in terms of features, and a little less styling. But again they have a lot of those picture quality improvements. That's a quick look at LG's super UHD line of LCD, not OLED TV at CS 2017, I'm David [UNKNOWN] for CNet.