Get ready for another year of OLED TV dominance.
This is the LG C8, the company's latest television to use organic light-emitting diode technology to create a picture.
Because of that tech the C8 is not only really expensive but also the best performing TV we've ever tested.
But let's start with the design, specifically the part I don't love.
LG went with an unusual stand this year with a scooped out shape and a little foot on the back for support.
I'm not a huge fan in particular because it's nearly the whole width of the TV and kind of detracts from the slim minimalist look.
You can see just how slim from the side.
Thinner than my phone along the top, the CA does widen a bit about two thirds of the way down to accommodate inputs, the power supply, and other guts.
All told, this is one sleek, striking looking TV, even with the stand attached.
LG's oval remote is the same as last year and felt fine in my hand.
You can wave it around like a Nintendo Wiimote to select stuff on screen, or use the cursor or scroll wheel to navigate.
LG's webOS system is fine, but it doesn't have as many apps as competitors from Samsung, Sony, and Roku.
But enough about style and features, let's talk picture.
You can see how good it looks from this video but in person, it's incredible.
OLED's big advantage over LCD is perfect black levels which allow best in class contrast and punch.
The picture also looks equally good from angles other than the sweet spot right in front of the screen while LCD displays wash out.
Colors are top notch, lush and vibrant and screen uniformity is even a bit better than last year.
LG talks of its new processing chip and while we did some improvements compared to last year, they're minor at best.
The C8 is an amazing TV with picture quality that puts any LCD we've seen to shame.
But owners of older versions shouldn't feel to jealous.
They even brag about their nicer stands.
You remember I said the C8 costs a bundle.
Right now, it starts at 3500 for the 65-inch size in here.
That price will fall throughout the year, but it will continue to remain one of the most expensive tvs on the market in 2018.
That's a quick look at LGC8 Olla TV.
Check out the CNet review for full details.