Google Lens is smart enough to identify flower species
Today we are announcing a new initiative called Google Lens.
[APPLAUSE]
Google Lens is a set of vision based computing capabilities that can understand what you're looking at and help you take action based on that information.
We'll ship it first in Google Assistant and Photos.
And it'll come to other products.
So how does it work?
So for example, if you run into something and want to know what it is.
Say a flower.
You can invoke google hands from your assistant, point your phone at it and we can't ell you what flower it is.
It's great for someone like me with allergies.
Or if you ever been at a fence place and you crawl under a desk.
Just to get the user name and password from a wi-fi around it, you can point your phone to it.
[APPLAUSE]
And it can automatically do the hard work for you.
Or if you're walking in a street, down town and you see a set of restaurants across you You can point your phone because we know where you are and we have our knowledge graph and we know what you're looking at.
We can give you the right information in a meaningful way.
As you can see we are beginning to understand images and videos.
All of Google was built because we started understanding [UNKNOWN] web pages.
The fact that computers can understand images and videos has profound implications for our [UNKNOWN] mission.
Up Next
What is the Fediverse?
Up Next
What is the Fediverse?
The Missing Piece to Apple's Eco-Friendly Mission
The Missing Piece to Apple's Eco-Friendly Mission
Boston Dynamics Retires Its HD Atlas Robot
Boston Dynamics Retires Its HD Atlas Robot
Apple and Disney's Unique Bond: Why Vision Pro Needs the Mouse
Apple and Disney's Unique Bond: Why Vision Pro Needs the Mouse
The Ocean Cleanup's System 03 Collects Plastic Pollution at Record Levels
The Ocean Cleanup's System 03 Collects Plastic Pollution at Record Levels
Latest iOS 18 Rumor Roundup: New Designs, AI Tricks
Latest iOS 18 Rumor Roundup: New Designs, AI Tricks
Apple to Talk AI in June: This WWDC Is a Big Deal
Apple to Talk AI in June: This WWDC Is a Big Deal
What Google Gemini AI on the iPhone Could Look Like
What Google Gemini AI on the iPhone Could Look Like
Microsoft Surface Pro 10, Surface Laptop 6 Are Here
Microsoft Surface Pro 10, Surface Laptop 6 Are Here
Everything Just Announced at Google's AI Health Event
Everything Just Announced at Google's AI Health Event
Tech Shows
Latest News All latest news
What is the Fediverse?
What is the Fediverse?
The Missing Piece to Apple's Eco-Friendly Mission
The Missing Piece to Apple's Eco-Friendly Mission
First Drive in the All-Electric 2024 Fiat 500e
First Drive in the All-Electric 2024 Fiat 500e
Laptop Buying Guide: What to Look For
Laptop Buying Guide: What to Look For
Boston Dynamics Retires Its HD Atlas Robot
Boston Dynamics Retires Its HD Atlas Robot
Taste-Testing 6 Apple Cider Vinegar Drinks
Taste-Testing 6 Apple Cider Vinegar Drinks
Most Popular All most popular
First Look at TSA's Self-Screening Tech (in VR!)
First Look at TSA's Self-Screening Tech (in VR!)
Samsung Galaxy S24 Ultra Review: More AI at a Higher Cost
Samsung Galaxy S24 Ultra Review: More AI at a Higher Cost
'Circle to Search' Lets Users Google From Any Screen
'Circle to Search' Lets Users Google From Any Screen
Asus Put Two 14-inch OLEDs in a Laptop, Unleashes First OLED ROG Gaming Laptop
Asus Put Two 14-inch OLEDs in a Laptop, Unleashes First OLED ROG Gaming Laptop
Samsung Galaxy Ring: First Impressions
Samsung Galaxy Ring: First Impressions
Best of Show: The Coolest Gadgets of CES 2024
Best of Show: The Coolest Gadgets of CES 2024
Latest Products All latest products
2025 Audi Q6, SQ6 E-Tron: Audi's Newest EV Is Its Most Compelling
2025 Audi Q6, SQ6 E-Tron: Audi's Newest EV Is Its Most Compelling
Hands-On with Ford's Free Tesla Charging Adapter
Hands-On with Ford's Free Tesla Charging Adapter
Nuro R3 is an Adorable Self-Driving Snack Bar
Nuro R3 is an Adorable Self-Driving Snack Bar
First Look: The $349 Nothing Phone 2A Aims to Brighten Your Day
First Look: The $349 Nothing Phone 2A Aims to Brighten Your Day
Best of MWC 2024: Bendable Screens, AI Wearables and More
Best of MWC 2024: Bendable Screens, AI Wearables and More
This Concept Laptop from Lenovo Has a Transparent Display
This Concept Laptop from Lenovo Has a Transparent Display
Latest How To All how to videos
Tips and Tricks for the AirPods Pro 2
Tips and Tricks for the AirPods Pro 2
How to Watch the Solar Eclipse Safely From Your Phone
How to Watch the Solar Eclipse Safely From Your Phone
Windows 11 Tips and Hidden Features
Windows 11 Tips and Hidden Features
Vision Pro App Walkthrough -- VisionOS 1.0.3
Vision Pro App Walkthrough -- VisionOS 1.0.3
Tips and Tricks for the Galaxy S24 Ultra
Tips and Tricks for the Galaxy S24 Ultra
TikTok Is Now on the Apple Vision Pro