Get an inside look at the massive Panasonic booth at CES 2012
Tech Industry
Hey guys, Sharon Vaknin here at the Panasonic booth of the first day of CES 2012, and I'm here to give you a quick tour of what's going on.
So, as you can see this looks more like a warehouse than a booth because Panasonic has a ton going on this year.
Starting with this beautiful amphitheater right behind me.
Okay...
Panasonic has over 60 televisions here with a theater to show off their passive 3D technology.
They're also partners of the Olympics this year.
So they wanna show that off, but let's make our way into the booth where Panasonic is...
showing off some of their eco ideas and one of them is the electric car.
So, no, they're not actually gonna make the cars but they're bringing the technology that goes inside.
So they've got wireless charging, and they're bringing that technology for manufacturers to implement...
They also have an actual charging option but...
of the future technology they're working on...
Over here to my right you'll see they've got their eco home ideas.
So how can we make homes greener, what kind of tech can we bring in there.
So they've got an actual home set up inside with a theater and doing some briefings about that but let's make our way over here to the Panasonic Lumix area.
Lumix is their...
their flagship brand for cameras and they really wanna give you an in-depth experience of what's going on.
So to my right you'll see a beautiful wall of photos...
taken on Panasonic cameras and over here they've stepped it up a notch with their booth babes this year.
Okay...
oh yeah, it's pretty crowded this year.
All right.
Let's make our way over.
So as you can see they've got booth babes that can actually play soccer and why are they doing this, because they want you to get a hands on experience of what it might look like in real life if you're using their photos.
So here we go, hopefully when these ladies kicks a ball, and if they did you'd be able to, boom, shoot a photo and see just how fast that shutter speed is, but let's make our way through...
This is probably the most crowded CES yer.
There are about oh a bazillion people here and to me it seems like they're all right here at the Panasonic booth right now.
So, let's go over here and show off some of the 3D camera technology.
So they're bringing 3D cameras to the home.
They wanna put this on the shelves of BestBuys.
So for example, here is one of their flagship 3D cameras, it actually has 2 lenses right here for that 3D and you also have the option to take 2D photos and if you do, you can use 1 lens for distant...
for faraway photos and 1 lens for close up.
So you're actually taking 2 photos at the same time.
Okay, over here they're showing you what those photos might actually look like once they're taken.
So, you've got the Active 3D glasses to show you that here and then over here is their 3D camcorder technology.
Again we're seeing 3D actually coming to the homes...
making it available for just about anybody who wants to get their hands on it.
All right.
So out of the camera section, let's make our way down to the...
to the second level of the Panasonic booth.
Yes, Panasonic has 2 levels this year.
It's that massive.
I have never seen anything like it.
So, down the stairs we go and as you can see this entire section is really dedicated to the home theater.
We saw that announcement yesterday.
They're introducing some new features like Myspace, we'll see how that catches on but...
for now they're also introducing their first...
Their first passive 3D technology.
So this is something that Vizio and LG have done for a while.
It let's you use those theater 3D...
Let's you use those theater 3D glasses instead of the active ones actually have mechanics inside.
So as we make our way through...
I wanna show you something that I'm really excited about that Panasonic is doing...
They wanna bring together the home.
Again, this year at CES, I'm really feeling that, you know, how can we bring all of our gadgets together, how can we marry these.
So right over here up this booth, this guy's demoing here.
He's showing you how you can download the Panasonic iOS app to...
not only control your TV like you would a remote but you can actually browse the web on your iPad and anything you see on your screen, you can just flick over to your television, but not only that, if you have photos or videos that you shot on your iPad, you can actually show those on the TV too.
So that really brings together, you know, all of your devices and all of the content that you have at home...
Kind of like Airplay but Panasonic's version.
So I'm happy to see other people do that too.
Now as we make our way over here, we have some of Panasonic's plasmas again.
They're known from their plasmas...
but this year they're really bringing in the 3D technology...
Most of their TVs interestingly enough have 2D to 3D conversion.
Now with that built in Wi-Fi that all their TVs have, you can actually stream 2D content and convert it to 3D on the fly which I think is awesome because it kinda brings that 3D home a little bit more.
So over here you'll see the ET5.
It's their first LED LCD 3D TV that's over 42 inches and it's passive.
So again this is the first time Panasonic is getting to the passive 3D technology.
It's not as good.
You can't get as high resolution as you can...
with active 3D technology but...
but it's cheaper, easier to produce and...
we're glad to see Panasonic do it.
So for CNET.com, here from the Panasonic booth, I'm Sharon Vaknin and stay tune for more live content coming up next.