CNET's Apple event predictions
6:36

CNET's Apple event predictions

Tech Industry
-Alright. So, Apple's music event is next week. Obviously, we weren't here when the invites came out to talk about it but we have Donald Bell on now and since it is, in fact, the September music event, they always do this, it has a guitar on the invitation. We can only assume new iPods, minimum. -Yeah. It's like the one part of my legacy, you know, job description of MP3 player reviewer that I get excited about and it crossed the air, like, now, it's pretty much just this event, or September in general. -Most of the speculation seems to be around, though, iPod Touch which is, obviously, the sort of mini tablet... -Sure. And the Touch was big news last year, too, or supposed to because it was supposed to come with the video camera and they didn't deliver that. -Right. -They delivered on the iPod Nano and everyone's like, "Oh, the Nano. Sure-- -And do video-- -That's what I was hoping for--" -That's like adorable. -Yeah. But now it definitely-- well, I don't wanna say definitely but it makes the most sense now that it would be coming out, that it'd be a better camera than probably could have delivered last time. -Uh huh. -And that it would-- -Front facing. -That it'll be a FaceTime device, too. -Right. -Yeah, 'cause they need more-- but you would connect to FaceTime users over cellular and then switch to Wi-Fi when you do the-- -You can only use it on Wi-Fi right now. -There has been rumors that it would be using like people's e-mail addresses as their point of contact. -Interesting architecture because-- I mean, I know that the video only works over Wi-Fi but the initial handshake is over cellular. -Uh huh. -Interesting. -Yeah. We'll see, but, I mean, Steve Jobs has promised-- when he unveiled FaceTime, he did promise something like-- -Uh huh. -You know-- -Ten million-- -Ten million FaceTime devices coming out this year so it could be that. Also, there's been rumors that somehow, there'd be Apple TV rebranding, somehow FaceTiming-- -I feel pretty sceptical that the Apple TV announcement would happen here. -Yeah. -'Cause they usually really do keep this one pretty, you know, they don't have a lot of emission creep in the music event but what I wonder is the iPod Touch even relevant now? I mean, are you really gonna put a $399 iPod Touch with a retina display and a front-facing camera in a world where iPad exists and there are rumors of a 7-inch iPad? Like wouldn't-- is there some possibility they would just kill the iPod Touch and say, "Now you have mini pad?" -No. I feel like the Touch is still like, of all their iPods, the one that's selling the best and it also is one of these things where they want as many iOS devices as possible on their sheet to kind of build, you know, keep track of them all and brag about that, so, no. I think if anything, last year, there was prediction that the iPod Classic would finally get cut off-- -Seriously-- -The hard disk version-- -How do they still have that? -It has 120 gigs in it or something. -My friends included, like, there are still people who are rabid about the iPod Classic and having, and there are still few devices out there that still do that, to have a portable device that have that capacity. -Uh huh. -Yeah. -Fewer now than ever, so, it's a niche product for Apple but-- -It's their vinyl. -It totally is. Whether-- -What about the online and licensing issues with Apple and music? I mean, that's still developing. It's one of the reasons I think that they can't go for a TV product yet 'cause they don't have all the licenses figured out yet, do they? -Right, and that's still, even with the acquisition of Lala and everything, it still is not, you know, it doesn't seem like something that they've worked out where there can be like Lala-like streaming services-- -I know-- -All you can preview kind of service, but, one of my predictions and I'm not going to put too much weight behind it but, iTunes would finally get a better presence online. -Uh huh. -Not necessarily like your entire iTunes collection in the cloud yet. -Uh huh. -But even just having a web front for the store which is something that's kind of odd to think about that of all the digital music stores that are out there. -Uh huh. -iTunes is the one place that is not technically on the web. -Right. It's still a software only and, by the way, a big bloated nightmarish piece of software. -Don't start on that-- -Which is long overdue for an overhaul. I mean, I would be shocked if they didn't announce some major change-- -What they have been doing over the course of the past, like, year or two years is getting like little pages that will use like JavaScript or some kind of script to push you over into iTunes where like if they are on an artist page and like here's our album in iTunes, click it, and it will click over to like a web page for a second and that will show kind of like the titles and everything but then it'll launch iTunes if you have it or prompt you to download the software. -Right. -Or there'll be the same thing for apps, there'll be like little apps page online but then it'll prompt you into iTunes. If they had a totally web-based version of iTunes, finally, the storefront-- -It would be freaking glorious-- -It'd be glorious-- -'Cause I never wanna use that damn software again-- -Hey, can I have cloud-based iTunes and Wi-Fi sync? -Well, that's the thing-- -Can you give me that? -Yeah, so you don't-- -That's what I want so I don't wanna be tied to my computer all the time with iTunes, sorry. -And you're saying that you don't think there's gonna be a subscription service? That they're not gonna-- -It doesn't sound like-- heard from people-- -No streaming? -Following those deals have been made yet, no. -How could they not if Lala had the deals? -Yeah, it's-- -How can Apple not get the deals done? -It was actually written to like the Lala contracts with all these companies that if they got bought up, that those wouldn't carry over to whoever would have them so it's-- -That's outrageous. -Really? -Yeah. -Interesting. -But what I do-- But I do think that the Lala technology will help them with the storefront, having the online-- they do definitely have the expertise for the online storefront and I also think that if they have the online storefront or the web-based storefront, that that will help them with search, too, 'cause right now-- -Uh huh. -The whole Google music search, as much as Google might be ignoring iTunes or keeping them out of the equation just competitively, it's also just because the content's not there on the web to point to. -Uh huh. -So, that would be a big win for Apple to actually have, you know, much more searchable, you know, web crawlable, you know, storefront. -Right. -So who knows, but, yeah-- -I'm just hoping for like iTunes Lite. Just iTunes Lite. -If it's web-based-- -That's fine-- -I think iTunes Lite is already there and it's called the iTunes on your iPhone, your iPod Touch. -Yeah. -A bit of the app-based, but I don't think-- I think eventually there will be this kind of a thermalization of iTunes, the iTunes storefront being the online thing and the app and the actual software itself being left behind. -We will also, of course, have live streaming, pre-show coverage, Buzz Out Live pre-show where we cover the announcement. We're not exactly sure who the "we" is going to be comprised at this point. -I know I'll be there-- -But there will be. Rafe will definitely be here. There will be a live coverage of the-- -It starts-- -Of the damn thing. -It starts-- it's Wednesday morning, 10 a.m. Pacific. We'll start at about 9:50 a.m.

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