Bots are coming to Facebook Messenger
2:56

Bots are coming to Facebook Messenger

Digital Media
Now one of the platforms that I'm most excited about is Messenger. Last year, Messenger was the fastest growing app in the US, ahead of even Facebook which was second. [LAUGH] Messenger just passed 900 million monthly active. And now, between Messenger and WhatsApp, People are sending about 60 billion messages a day. So to put that into perspective at it's peak global SMS volume was right around 20 billion messages a day. So we're processing about three times as many messages as SMS ever did and these services are still growing incredibly quickly. So now that Messenger has scaled, we're starting to develop ecosystems around it and the first thing we're doing is exploring how you can all communicate with businesses. Now, you probably interact with dozens of businesses every day and some of them are probably really meaningful to you But I've never met anyone who likes calling a business. And no one wants to have to install a new app for every service or business that they want to interact with. So we think that there's got to be a better way to do this. We think that you should just be able to message a business in the same way you would message a friend. You should get a quick response, and it shouldn't take your full attention, like a phone call would, and you shouldn't have to install a new app. So today, we're launching Messenger Platform, so you can build bots for Messenger. And it's a simple platform. It's powered by artificial intelligence, so you can build natural language services to communicate directly with people. So let's take a look. So CNN for example is gonna be able to send you a daily digest of stories right into Messenger. And the more you use it the more personalized it'll get. And if you wanna learn about a specific topic like say, the Supreme Court nomination or the Zika virus, you just send a message and it'll Send you that information. [BLANK_AUDIO] Or take 1-800 Flowers. I love this one. [LAUGH] Now, if you wanna send a message, flowers, you'll have to install a new app. [LAUGH] Or into you credit card again, you just send a message [LAUGH] And I bet that's not who you thought those flowers were going to.>> [LAUGH] I know of someone who's sitting her today, who also thought that those were not who those flowers were going to.>> [LAUGH] Now, I have to say I love this one. I find it pretty ironic. Because now to order from 1-800-FLOWERS, you never have to call 1-800-FLOWERS again [LAUGH].

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