Apple's 'Peek Performance' Event in Less Than 10 Minutes
Apple's 'Peek Performance' Event in Less Than 10 Minutes
9:45

Apple's 'Peek Performance' Event in Less Than 10 Minutes

Tech
Speaker 1: Good morning and welcome back to apple park. Thank you for joining us for our first event of 2022 iPhone 13 looks stunning in this bold new green with its precision milled back glass and color matched aluminum edges, an iPhone 13 pro in a sophisticated new Alpine joins the most pro line we've ever created. You can pre-order these new models starting this Friday, and they [00:00:30] will be available on March 18th. Speaker 2: A 15 bionic makes nearly every experience better from simple things like launching apps and scrolling through photos to intense workloads like processing depth information on the fly. A 15 bionic pecks, a powerful six core CPU to handle demanding tasks smoothly and efficiently. It's up to 1.8 times faster than iPhone eight and even faster compared to older models. This CPU is faster [00:01:00] than all the competition at need price. The four core GPU is great for graphics intensive use cases and delivers a monumental improvement for people upgrading. That means when you buckle up for race in apple arcades, next big release gear club, Sala, the realistic graphics make you feel just like you're on the roads of Tuscany behind the wheel of your or dream car. iPhone se has even better battery life with the efficiency of a 15 bionic [00:01:30] integration with iOS, our latest battery chemistry and internal design updates, and we're bringing 5g to our most affordable iPhone. Speaker 2: So iPhone se can take advantage of the latest generation of technology you get super fast downloads and uploads, lower latency and better experiences in more places like seeing family with higher quality HD FaceTime calls, even when you Aret on wifi or enjoying your favorite [00:02:00] movies with friends using share, play, or playing multiplayer online games. iPhone se also has some of our latest camera innovations, the 12 megapixel camera and a 15 bionic create a new camera system that enables powerful computational photography, deep fusion, optimizes texture, and detail in every part of the photo smart HDR, four applies individual adjustments per color, contrast, and noise [00:02:30] to subjects. And the background photographic styles brings your preferred style automatically to the image pipeline during capture while preserving skin tones, the is P and a 15 bionic improves video core quality for true or skin tones and reduced noise, especially in lower light. And it starts at just 4 29. Pre-orders start this Friday. An iPhone se will be available on March 18th. Speaker 3: So the new [00:03:00] air takes a massive leap in performance because we're bringing the breakthrough M one chip to I put air that's right. This is the same M one chip that we brought to. I iPad fur. The eight core design of the CPU delivers up to 60% the performance over the a 14 in the previous generation of iPad air and M one S eight core GPU delivers amazing graphics performance, which is up to twice as fast. [00:03:30] In fact, M one in the new iPad air makes it faster than the fastest competitive tablet. And the new air is also up to two times faster than the best selling windows laptop in its price range. We're bringing ultra fast 5g to iPad air perfect for when you're doing things like using share play to watch movies with your friends, wherever you are, and to support fast connection to drive and [00:04:00] cameras, we're increasing the performance of the us V C port. Speaker 3: It is now twice as fast. So transferring large photos of videos is even quicker and iPad. Air is compatible with amazing accessories that make it even more versatile, like the smart keyboard fully and magic keyboard, which delivers a fantastic track PADD and typing experience. Put air also supports apple pencil, second [00:04:30] generation. So this is the new iPad air, and it comes in a gorgeous array of colors, space, gray, Starlight, pink purple, and a stunning new blue it'll be available starting at the same great price of 5 99. This is an incredible price for such a powerful device. It comes in both 64 and to 56 gigabyte [00:05:00] configurations, and it'll be available in both wifi and cellular models. You can begin ordering Friday and it'll be available. March 18th, Speaker 4: Mac studio is going to completely transform studio workflows everywhere. Let's start with its design with the power and efficient of apple Silicon. We were able to totally reimagine what a high performance desktop could look like. The exterior [00:05:30] is machine from a single aluminum extrusion with the footprint of just 7.7 inches square and height of only 3.7 inches. So it takes up very little space and fits perfect. Under most displays inside. Every element was designed to produce an unprecedented amount of performance in such a small form factor. The innovative thermal system begins with a unique double-sided blower pulling air into the system across the entire [00:06:00] circumference of the perforated aluminum base. The air moves over the custom circular power supply and through channels precisely placed to guide it to the Chip's thermal module. Finally, the air is propelled through a low impedance rear exhaust containing over 2000 precisely machine perforations and due to the efficiency of M one max and M one ultra. Speaker 4: This sound is so minimal for most workloads. You'll barely even hear it. [00:06:30] When you compare Mac studio to our most powerful Mac desktops, the 27 inch iMac and Mac pro, it takes performance to astonishing new Heights. Let's start with Mac studio with M one max for CPU performance, Mac studio with M one. Max is up to 2.5 times faster than the fastest 27 inch iMac. And it's up to 50% faster than Mac pro with the Zion processor. Our most popular [00:07:00] configuration graphics performance on Mac studio with M one. Max is also tremendous. It's up to 3.4 times faster than the fastest graphics on the 27 inch iMac. And it even outperforms Mac pro with its most popular graphic card. Mac studio is over three times faster Mac studio with M one. Max is the high performance machine. Many of our users have been waiting for to take their workflows [00:07:30] to the next level and Mac studio with M one ultra takes performance to a whole other dimension. This CPU performance on Mac studio with M one ultra is up to 3.8 times faster than the fastest 27 inch iMac. And it's up to 90% faster than MacPro with 16 cores. We can even compare Mac studio with M one ultra to MacPro with 28 cores. It's up to 60% faster. [00:08:00] That is incredible. Speaker 5: Studio display has an all screen design with narrow borders. It's all aluminum enclosure houses, an advanced set of features in a slim profile. And the stand allows you to tilt the display up to 30 degrees to customize studio display for your workspace. You can also choose a tilt and height adjustable stand option, which has a counterbalancing arm that makes the display feel weightless. [00:08:30] There's A Speaker 4: 12 Speaker 5: Megapixel ultra wide camera, which is the same sensational camera. That's been a huge hit on iPad, empowered by the incredible technology in apple Silicon. It supports center stage, which comes to the Mac for the very first time. So video calls are so much more engaging and to make this the ultimate video conferencing display, it also includes an array of studio [00:09:00] quality mics. They have an especially low noise floor for crystal clear calls. Speaker 6: So that's Mac studio and studio display with incredible performance, extensive connectivity, and a modular design Mac studio with M one max starts at 1999. A max studio with M one ultra starts at 39 99. No other desktop in the world can offer this level of performance and capability at this price. And the studio display with its awesome [00:09:30] set of features is 1599. And it can be configured with nano texture or glass and a choice of stand options. You can order both products today and they'll be available on March 18th. Speaker 1: Thank you again for joining us. Have a great day.

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