Apple unveils 9.7-inch iPad Air, the thinnest, lightest yet
Apple unveils 9.7-inch iPad Air, the thinnest, lightest yet
5:55

Apple unveils 9.7-inch iPad Air, the thinnest, lightest yet

Tech Industry
-And today we think we have the biggest step yet in delivering the vision that is iPad. I would really love to show it to you right now. Nation, iPad. Thinner, lighter, more powerful than ever before and incredibly excitingly new in so many ways that it deserves a new name. We call it-- we call it iPad Air. And it begins to that beautiful 9.7-inch retina display. And as you look closer you see that the bezel around it is smaller than ever, dramatically so. Let's bring the previous generation annex to it. You can see the bezel is 43 percent thinner than the previous version. It gets more comfortable to hold in your hand. When you look at it from the side, you see how amazingly thin it is. Again, let's bring in the previous generation next to it, dramatically thinner. Just 7.5mm thin. That's 20 percent thinner across the entire device that to make an iPad this thin took a huge amount of work over years. The team has just been remarkable in finding every 10th and every 100th of a millimeter from every level of the system from the bezel to the multi-touch surface to the display and battery and enclosure shaping every 100th of millimeter. And the benefits are not only making it thin but lighter too. The previous iPad weighed 1.4 pounds. The new iPad Air weighs just 1 pound. That makes it the lightest full-sized tablet in the world, the smaller bezel, lighter feel. When you hold it, it will be a dramatically different experience in the previous iPad. In fact, this happens every now and then. We have an Apple product that we introduce. All the words and pictures don't quite do justice to how amazing it is until the moment you pick it up the first time and feel it for yourself. So when you get to do that, you'll understand why we are so excited about this iPad Air. What's inside is just as amazing as what's outside. Inside is a brand new Apple A7 chip that we just launched with the iPhone 5S and it has blown everything away in performance. In fact, Gizmodo wrote, "Forget the specs. It blows everything away." And it does. It's a 64-bit desktop-class architecture in a palm of your hands. It's an amazing chip with over billion transistors. We also included the new M7 motion co-processor as well. But the CPU performance is twice the previous generation and that graphics performance is double as well. We've chartered that performance overtime. You can see from the original iPad, which started with a very fast chip to begin with as you may recall and now we're up to eight times faster half of that performance coming now with iPad Air. In graphics performance-- look at this increase, 72 times faster than the original iPad. Again, half of that coming with the new iPad Air and you're gonna feel that across so many of the things you use. Playing games, a two-fold increase, the ability to do great 3D rendering, professional applications. We're opening large files and doing complex operations can be up to twice as fast. This is a screaming fast iPad. It's faster at Wi-Fi too. For the first time, we use MIMO technology in an iPad that gives multiple antennas so you can get up to twice as fast [unk] and performance as before. We've also expanded the ability to have broadband wireless access in more places around the world with expanded LTE coverage with more and more careers. And throughout the entire product, just all of the things that make a great iPad experience, 5-megapixel iSight camera that also captures HD video, the new front-facing FaceTime camera better low light illumination. And for the first time, dual microphones for better audio capture as well as Siri Voice Recognition. All this performance plus thinner and lighter design and it still delivers amazing all-day 10-hour battery life that our customers love. The new iPad Air comes in silver and white and space grey and black. And like all of our products, it's made incredibly environmentally friendly. The new iPad Air will replace out top-of-the-line full-sized iPad start at the same just $499 for 16-gig Wi-Fi config and a cellular technology $629. And we have an iPad 2. It's available at $399. We're gonna keep that there because there are lot of customers that like getting accessed to a full-sized iPad at just $399. So this is our full-sized line up; iPad 2 at $399, iPad Air at $499. iPad Air will start shipping very shortly November 1st in a huge list of countries around the world.

Up Next

Apple and Disney's Unique Bond: Why Vision Pro Needs the Mouse
240411-site-can-disney-save-the-apple-vision-pro-v1

Up Next

Apple and Disney's Unique Bond: Why Vision Pro Needs the Mouse

The Ocean Cleanup's System 03 Collects Plastic Pollution at Record Levels
The Ocean Cleanup System 03

The Ocean Cleanup's System 03 Collects Plastic Pollution at Record Levels

Latest iOS 18 Rumor Roundup: New Designs, AI Tricks
240404-yt-omt-ios-18-siri-ai-v06

Latest iOS 18 Rumor Roundup: New Designs, AI Tricks

Apple to Talk AI in June: This WWDC Is a Big Deal
240328-yt-omt-wwdc24-v07

Apple to Talk AI in June: This WWDC Is a Big Deal

What Google Gemini AI on the iPhone Could Look Like
240321-site-apple-and-gemini-ai

What Google Gemini AI on the iPhone Could Look Like

Microsoft Surface Pro 10, Surface Laptop 6 Are Here
240320-site-microsoft-surface-pros-first-look-v2

Microsoft Surface Pro 10, Surface Laptop 6 Are Here

Everything Just Announced at Google's AI Health Event
sc-googlehealthai-00-02-29-25-still001

Everything Just Announced at Google's AI Health Event

Everything Just Revealed at Nvidia's GTC AI Conference
nvidiastill

Everything Just Revealed at Nvidia's GTC AI Conference

Nvidia Reveals Omniverse Cloud Streams to the Vision Pro
nvidia-vision-pro-image

Nvidia Reveals Omniverse Cloud Streams to the Vision Pro

Nvidia Shows Project GROOT and Disney Bots at GTC Conference
robot-2

Nvidia Shows Project GROOT and Disney Bots at GTC Conference

Tech Shows

The Apple Core
apple-core-w

The Apple Core

Alphabet City
alphabet-city-w

Alphabet City

CNET Top 5
cnet-top-5-w

CNET Top 5

The Daily Charge
dc-site-1color-logo.png

The Daily Charge

What the Future
what-the-future-w

What the Future

Tech Today
tech-today-w

Tech Today

Latest News All latest news

Tips and Tricks for the AirPods Pro 2
airpods-pro-2

Tips and Tricks for the AirPods Pro 2

Apple 'Mercenary Attack' on iPhones Explained
cnet-vertical-wing-opener-new-alpha-00-00-31-22-still001

Apple 'Mercenary Attack' on iPhones Explained

What's the Future of Phones? Expert vs. AI
240412-site-what-is-the-future-of-phones-expert-vs-ai-v1

What's the Future of Phones? Expert vs. AI

We Revisit the iPhone 15 Pro Max, 7 Months After Its Launch
iphone-15-pro-max-7-months-later

We Revisit the iPhone 15 Pro Max, 7 Months After Its Launch

2025 Audi Q6, SQ6 E-Tron: Audi's Newest EV Is Its Most Compelling
cnet-audiq6

2025 Audi Q6, SQ6 E-Tron: Audi's Newest EV Is Its Most Compelling

Apple and Disney's Unique Bond: Why Vision Pro Needs the Mouse
240411-site-can-disney-save-the-apple-vision-pro-v1

Apple and Disney's Unique Bond: Why Vision Pro Needs the Mouse

Most Popular All most popular

First Look at TSA's Self-Screening Tech (in VR!)
innovation

First Look at TSA's Self-Screening Tech (in VR!)

Samsung Galaxy S24 Ultra Review: More AI at a Higher Cost
240123-site-samsung-galaxy-s24-ultra-review-4

Samsung Galaxy S24 Ultra Review: More AI at a Higher Cost

'Circle to Search' Lets Users Google From Any Screen
circlesearchpic

'Circle to Search' Lets Users Google From Any Screen

Asus Put Two 14-inch OLEDs in a Laptop, Unleashes First OLED ROG Gaming Laptop
asus-preces-00-00-25-11-still003

Asus Put Two 14-inch OLEDs in a Laptop, Unleashes First OLED ROG Gaming Laptop

Samsung Galaxy Ring: First Impressions
samsung-galaxy-ring-clean

Samsung Galaxy Ring: First Impressions

Best of Show: The Coolest Gadgets of CES 2024
240111-site-best-of-ces-2024-1

Best of Show: The Coolest Gadgets of CES 2024

Latest Products All latest products

2025 Audi Q6, SQ6 E-Tron: Audi's Newest EV Is Its Most Compelling
cnet-audiq6

2025 Audi Q6, SQ6 E-Tron: Audi's Newest EV Is Its Most Compelling

Hands-On with Ford's Free Tesla Charging Adapter
pic3

Hands-On with Ford's Free Tesla Charging Adapter

Nuro R3 is an Adorable Self-Driving Snack Bar
240320-site-nuro-r3-first-look-v1

Nuro R3 is an Adorable Self-Driving Snack Bar

First Look: The $349 Nothing Phone 2A Aims to Brighten Your Day
240304-site-nothing-phone-2-first-look-v3

First Look: The $349 Nothing Phone 2A Aims to Brighten Your Day

Best of MWC 2024: Bendable Screens, AI Wearables and More
240229-site-best-of-show-at-mwc

Best of MWC 2024: Bendable Screens, AI Wearables and More

This Concept Laptop from Lenovo Has a Transparent Display
240225-site-lenovo-translucent-laptop-concept-v3

This Concept Laptop from Lenovo Has a Transparent Display

Latest How To All how to videos

Tips and Tricks for the AirPods Pro 2
airpods-pro-2

Tips and Tricks for the AirPods Pro 2

How to Watch the Solar Eclipse Safely From Your Phone
screenshot-2024-04-03-at-15-47-11.png

How to Watch the Solar Eclipse Safely From Your Phone

Windows 11 Tips and Hidden Features
240311-site-windows-11-hidden-tips-and-tricks-v2

Windows 11 Tips and Hidden Features

Vision Pro App Walkthrough -- VisionOS 1.0.3
VisionOS 1.0.3

Vision Pro App Walkthrough -- VisionOS 1.0.3

Tips and Tricks for the Galaxy S24 Ultra
240216-site-galaxy-s24-ultra-tips-and-hidden-features-2

Tips and Tricks for the Galaxy S24 Ultra

TikTok Is Now on the Apple Vision Pro
tiktok-on-vision-pro-clean

TikTok Is Now on the Apple Vision Pro