All of this magazines come to life in an all new service that we call Apple News Plus.
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I'm thrilled to tell you about the new service we are bringing to Apple News.
Our goal for Apple News Plus was simple, we wanted to create the best magazine reading experience ever for a mobile device
Apple news plus will bring you over 3000 magazines across all certain sorry 300 magazines across all sorts of topics like entertainment fashion, news, and politics.
We've got great health magazines and great lifestyle magazines.
We've got magazines for travelers, magazines for foodies, magazines for gear heads.
We've got magazines for just about every passion under the sun.
Let's take a look at a new Apple News Plus It all starts with the same grade Apple News free experience.
That means it's got top stories,
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It's got trending stories,
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And here are My Personalized Recommendations and For You.
With an Apple News Plus Subscription, the experience gets even better, means I get the latest magazines.
With this design, we wanted to add the best of the magazine experience into the app, and that starts with the covers.
We wanted to make them even more inviting and an entrance into another world.
So we created the live cover, check this one out from National Geographic.
It's an amazing aerial view-
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It's an amazing aerial view of Sydney, Australia.
And now, if I'm looking for something specific or just wanting to browse, I can navigate to the full breadth of the catalog by just typing here at the top.
And here, I have hundreds and hundreds of magazines.
I can find my sports.
My music, my travel, I can find the entire Newstand that Tim referred to right here on my Ipad.
And that's the new Apple News Plus.
The best mobile magazine experience ever.
But Apple News Plus is about more than magazines.
Apple News Plus also includes some of the most popular premium digital subscriptions like theSkimm.
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Well, we didn't stop there.
Apple News Plus also includes the country's largest metropolitan newspaper and a rising star, The LA Times.
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And I am super proud to announce that Apple News Plus also includes one of the world's top newspapers, The Wall Street Journal.
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So, sometimes people ask us, how do we recommend the best articles for you without compromising your privacy?
The answer is, we download groups of articles from our servers and then we use on device intelligence to make recommendations.
And that means we don't know what you read and addition to that, we dont allow advertisers to track you.
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So Apple News Plus, over 300 great magazines.
The Wall Street Journal, The LA Times, those great premium digital subscriptions.
There's literally never been an offer like this before.
If you weer to subscribe to all of these individually it would cost you over $8000 per year.
[LAUGH]
But with Apple [UNKNOWN] Plus, you pay 9.99 per month.
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