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T-Mobile CEO accuses rivals of 'trickery' over iPhone dealsJohn Legere has never been shy about blasting the competition. In a one-on-one interview with CNET's Roger Cheng, Legere talks about the failed Sprint merger, discusses his strategy for taking on Verizon and AT&T and slams the latest iPhone offers from...
What I want to talk about, competition. Obviously sprint shown a little bit of life. With the new Ceo, [UNKNOWN] del ray. What do you think about [UNKNOWN] Have you met him? I have, I have not. What do you think about the task at hand for him? He's got his hands full. And I think you know, there's. Let, let's understand. The guy's been here about a month right? And you know, you gotta give him points for showing activity. So, you know, I think one of the most important things. We dont need Sprint to fail for us to succeed, that, this, that's not what this is about. I don't think they think about you know, us that same way either. The AT&T and Verizon control 85% of the profitability of this industry. Right. And over 75% of the sub-one gigahertz, you know, spectrum. 70% of the market share so. You know, just by doing the things that are right for customers. There's plenty of room to grow, so he's got his hands full. So you think you, do you think you, both Sprint and T-Mobile can actually grow in this market? Oh, of course. And, and, but you know, remember we are in a totally dif. We've had five quarters of over a million net adds of customers, Hm. and you know, we're at a peak of our growth. They're trying to get to the point where they stop bleeding. Right. So let's not move from, they made a few announcements to they're growing. They got their hands full. And frankly they still have a long way to go before their network is competitive. Mm. So the harder part for sprint would be that they unfortunately had to get into price competition before their network was ready. Right. And I, I think that's his words. When your network is not up to par you have to compete on price. But if you, if you could, you would do that later. You mentioned when you made the comment about surpassing sprint this series. Probably 2000. Yeah put a fork in it, they're done. We're not there yet, but come on. If you say sprint's done it, it's funny you say that. You know, up until a month ago, you guys were seemingly headed towards a merger. I know nothing was publicly confirmed. But the fact that it actually collapsed publicly the way it did was kinda surprising and rare. But for you, I mean, how do you approach, do you approach [UNKNOWN] differently with this deal? You know. Listen. We, what was most important to me in this entire is the same thing. Is that I wanna keep the momentum of my company continuing. Mm-hm. My employees focused, the brand being defined. Right. As the thing that we're about. And right through all those rumors, and right past, we continued. And I, I think more difficult for them is it seemed as if. Their answer to how to fix their company was T-Mobile. Right. So they had to announce that the answer that they were banking on. Mm. Wasn't happening. Sprint, Verizon, have all announced special plans for us. Sprint has a specific plan, a $50 plan for the iPhone. And Verizon's offering a free one, I guess, if you trade in an old iPhone. What do you think of these programs? Are you also. Thinking about a promotion of your own? Listen, we are not announcing our iPhone plans yet, that is something you do in partnership with Apple, and I am actually surprised that some of these. [INAUDIBLE] Or were they authorized and where are they and. Trickery is my first reaction. Okay You know, trickery. C'mon, the I was a little surprised at the Sprint plan. It was a $150 plan, but you miss the iPhone for life $20, which is actually a rental. Mm But it really is just a financing plan with no residual value. Yeah. We talked about Sprint, but what about AT&T and Verizon? I mean, these are two, really your two big targets, right? There's $250 billion worth of revenue between AT and T and Verizon. That's more than the GDPs of Portugal or Denmark. Mm-hm. They, they have a built-in inherent reason to not change. You know, and Verizon more than anybody. Why would they change? They're having a party. They're making so much money. And they're, financially they're doing very well, yeah. But, but. We are doing just fine. Beautifully moving. And if they're happy, I'm happy. If the polling ratio stayed two to one for the whole industry, it's only a matter of time. Do you think by that, with that same situation that Sprint could actually mount its own comeback. Gain share Boy, you've really got a Sprint thing going on, what are they, giving you a little, you know, payola on the side. Are you afraid of the guy cuz he's so big or what, the hell is going on? Come on. Give them some time. Right. They, you know, they're die, they're bleeding customers. They've gotta go through the layoffs. Right. Their brand is miserable. Look at the store across the street. It's an ugly yellow, there's no people there, they got [BLEEP] hanging, oh sorry about that. They got stuff [LAUGH] Hanging on the windows. And, and the guy came in and made some aggressive price, you know, Yeah. Changes. You know, 10 lines for X. By the way, the price for 10 lines is the same as the price for two lines. I mean, come on. And, and, you know, Framily got killed. [INAUDIBLE] The poor hamster has no job. [LAUGH] But the groups of Framily members are stranded so people's prices are gonna go down. All of their pricing plans are only for new customers which means their loyal customers are pissed off. Right. So you got some work to do. But let's not declare victory. It's a long game