CNET First Look
Supersleek Samsung Q7 QLED TV makes wires 'invisible'With an innovative connection system and plenty of useful features, the Q7 will appeal to the design-conscious. Home theater fans may want to look elsewhere.
You're looking at one of the best TVs I've ever tested, Samsung Q7 is the company's cheapest so called QLED TV this year, but it's still really expensive, your paying for sleek looks not necessarily superior picture. One of it's coolest extras is this ultra thin wire which Samsung calls the invisible connection, it's 16 feet long and winds up into a little puck. You plug one into the back of the TV and the other in the included One Connect box. Then, you hook all of your stuff, cable box, game console, Roku box, whatever, to the One Connect, which can hide discreetly, even inside a cabinet with the rest of your boxes. The invisible connection is so thin, it can go just about anywhere, even straight up the wall and basically blend in. If you don't wall mount, you can stash it inside the TV's sweet looking stand, along with the power cable. Samsung's design also extends to the backside of the TV which looks almost as nice as the front. Seen from the couch the Q7 is all picture and the thin frame and metallic accents complete it's impeccable fit and finish. Even the all metal remote is cool and unusual since the TV has the unique ability to recognize gear that you plug in automatically and integrate it right into the menu system, you can use the included clicker to control just about everything. It doesn't work with all the gear we tried But for many people it's a great alternative to a universal remote control. The menus are simple and straightforward with a decent selection of streaming apps including many with 4K and HDR capability for the highest quality streams. It also services individual shows and movies and many apps and you can customize the layout easily. As I mentioned at the top however the Q7's picture quality wasn't as impressive as its design. The picture is very good in bright rooms but in demanding home theater environments it couldn't match some the better LED, LCD TVs we tested. And fell even shorter compared to out favorite OLED based TVs. As usual with edge lit LCDs like the Q7 The culprit was lighter black levels and stray illumination in local dimming systems. Overall, the Samsung Q7 is a great choice for people who prize cutting wires over cutting edge picture quality. I'm David Katzmaier from CNET.