Play-Doh is about to meet your iPad.
Yes, that Play-Doh.
Hasbro's 60 year old brand is getting its first iOS app and a new connected play kit called Play-Doh Touch.
And it's kinda sorta a scanner for kids.
The $40 set includes mini tubs of dough A lot of shapes to play with.
And a shape to life studio surface that you put your creations on.
A new app for the iPhone and iPad is a game world that feels a little like LittleBigPlanet meets Spore.
Tap into game to scan in what you make, and you little things come to life, wiggle eyes and limbs in all.
The 3D scanning trick It's pretty clever and even allows for near 3D objects.
It works with things that aren't Playdough too, like your Metro card, but Playdough Touch isn't a repository for kid scanned things, at least not yet.
The game mixes creations or uses included shapes to unlock characters and Easter eggs but it doesn't save the gallery of your favorite shapes, but imagine if it could.
And allow kids to scan and edit their ideas into movies and even art.
Hasbro sounds open to the idea in the future, based on a conversation I had.
Right now it'll be available exclusively in Apple stores and launching in other stores next year.
As augmented reality cameras get more capable, ideas like Play-Doh Touch could become a hint of where our 3D scannable future lies.
Not just for grownups, but for kids.
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